Ethical Obligations and Decision Making in Accounting, 4/e 1
Case 5-2 ZZZZ Best
The story of ZZZZ Best is one of greed and audaciousness. It is the story of a 15-year-old boy
from Reseda, California, who was driven to be successful, regardless of the costs. His name is
Barry Minkow. Although this case dates back over 30 years, it does serve as an example of what
can happen when auditors do not look too hard to find fraud.
Minkow had high hopes to make it big—to be a millionaire very early in life. He started a carpet
cleaning business in the garage of his home. Minkow realized early on that he was not going to
become a millionaire cleaning other people’s carpets, but that he could in the insurance
restoration business. In other words, ZZZZ Best would contract to do carpet and drapery
How Barry Became a Fraudster
Minkow wrote a book, Clean Sweep: A Story of Compromise, Corruption, Collapse, and
Comeback, that provides some insights into the mind of a 15-year-old kid who was called a
“wonder boy” on Wall Street until the bubble burst. He was trying to find a way to drum up
customers for his fledgling carpet cleaning business. One day, while he was alone in his garage-
office, Minkow called Channel 4 in Los Angeles. He disguised his voice so he wouldn’t sound
like a teenager and told a producer that he had just had his carpets cleaned by the 16-year-old
owner of ZZZZ Best. He sold the producer on the idea that it would be good for society to hear
the success story about a high school junior running his own business. The producer bought it
lock, stock, and carpet cleaner. Minkow gave the producer the phone number of ZZZZ Best and
waited. It took less than five minutes for the call to come in. Minkow answered the phone and