78 Case 1.10 Gemstar-TV Guide International, Inc.
analysis is that financial management and the auditor must consider both “quantitative” and
“qualitative” factors in assessing an item’s materiality.
Finally, SAS No. 107, Audit Risk and Materiality in Conducting an Audit” notes that “the
auditor’s consideration of materiality is a matter of professional judgment and is influenced by the
auditor’s perception of the needs of financial statement users.” In terms of specific factors to
particularly heavy emphasis on qualitative factors that may have been given short shrift by field
work auditors who for expediency and efficiency purposes placed a disproportionate emphasis on
quantitative materiality measures. (That is, field work auditors may be disinclined to take a “big
picture view” of the client’s financial data when they are focusing exclusively on inventory,
receivables, or some other financial statement line item that they have been assigned to audit.)
4. No doubt, Yuen’s point of view is one that is shared by many businesspeople and professionals.
An “anything goes if it is legal” mindset is certainly not consistent with the major ethical paradigms
of which I am aware. Consider placing this general issue in a context that your students should be
very familiar with. Are “earnings management” techniques or accounting gimmicks “ethical” as
long as they are not specifically prohibited by accounting standards. For example, is it ethical for
corporate management to defer year-end maintenance expenditures on production equipment so that
the company will reach its predetermined earnings goal?