978-1544332345 Introduction

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• A copy of the chapter summary;

• A set of learning objectives for each chapter;

• Review questions for each chapter;

• Additional media literacy exercises: In many cases, there are suggested guidelines for

grading the assignments. Sometimes there are separate suggestions for how they can be

used with large and small classes. There are also grading rubrics for several

assignments that I’ve been using in my own classes;

• A short list of suggested books to read—either for you or your students—generally with

an annotation explaining why the book is of value. There is also a link to a collection of

relevant blog posts for the chapter;

• Lecture builders: these may be additional topics for discussion, added details on

material in the book, suggestions for creating slides, and suggestions for video or audio

materials; and

• In a few chapters, there are some short excerpts from my lecture outlines. These are for

the times where my own lectures don’t necessarily closely follow the book.

If you have any questions about either Mass Communication: Living in a Media World or this

• http://www.nytimes.com/pages/multimedia/index.html

Reuters News Photos

Reuters is one of the world’s great news syndicates. Here is their collection of current news photos.

• https://www.reuters.com/news/pictures

Daryl Cagle’s Professional Cartoonists Index

This is a great daily collection of editorial cartoons from across the nation and the world. The

cartoons are often categorized by themes and are a great source of illustrations for your slides. The

site also provides your students with the full range of political opinion in the news. Don’t just use it

for the newspaper chapter, though. Any major public affairs or celebrity media issue will be

lampooned here.

Access the site at

• http://www.cagle.com/

Cagle also has an editorial cartoon blog located at:

• https://darylcagle.com

Keeping Your Lectures Up to Date

The media business changes rapidly, often with little notice. Fortunately, there are several places

you can go to keep up with the various segments of the industry. Throughout this instructors’

constantly been amazed at how often the topic under discussion there will apply either to my

planned lecture or one of the Seven Secrets. You can also use interviews with journalists from

either Q&A or Booknotes.

C-SPAN has a video archive that has every program the C-SPAN networks have ever aired that you

can call up as free streaming video. This is an incredible resource for mass communication teachers.

Check it out using the search tool at the top of the page at:

• https://www.c-span.org

You can also view all three of the C-SPAN networks online at

• https://www.c-span.org/networks/

Media Post

Media Post publishes a wide range of daily newsletters on specialized media topics that are on my

must read list. You have to sign up with Media Post, but the newsletters are all free:

• http://www.mediapost.com/publications/

Among my favorites are “Media Daily News” and “Research Brief,” but there are newsletters about

advertising media, digital media, video games—you name it.

Mashable

This blog on social media and Web news is an invaluable source of information on new and mobile

media. I follow it via Twitter and then check out any posts that look of interest to me:

• http://mashable.com/

Twitter Feeds

In the third edition of Mass Communication, I did an opening vignette about Twitter. This

“microblogging” service has gotten a lot of grief for allowing people to be hopelessly self-absorbed

and send out short messages about everything they do. But for me, Twitter serves as a wonderful

news service, with frequent updates and links to news I care about. I have a Twitter account I use

primarily to send out media news links (although I do also send out occasional, self-absorbed short

messages about what I’m doing . . . ). You can follow me at

• http://twitter.com/ralphehanson

Here is a list of a number of media-related Twitter accounts I read on a regular basis:

• @ralphehanson–me

• @BookTV—what’s coming up on C–SPAN’s BookTV

• @boxofficemojo—the latest movie box office news from the leading tracking site

• @chr1sa—Chris Anderson, former editor of Wired magazine and author of The Long Tail

• @cspan—what’s currently on C-SPAN

• @daringfireball—Apple and new media issues from blogger John Gruber

• @dcagle—Daryl Cagle sends out a steady stream of Tweets about up-to-date editorial

cartoons on his cartoon archive and blog

• @1stamendmnt—the First Amendment Coalition, a nonprofit devoted to free speech, the

public’s right to know, and government accountability

• @fivethirtyeight—Nate Silver’s blog is full of analysis of political polling data and sports

analysis (Silver did MLB statistical analysis before he became a polling wonk.)

• @FrankLuntz—Republican opinion researcher. Lots of great insight into opinion research

• @HowardKurtz—Howard is the Fox News media news reporter. In the past, he worked for

the Daily Beast and The Washington Post. He’s also the former host of CNN’s Reliable Sources

• @brianstelter—Brian is the current host of CNN’s Reliable Sources

• @Sulliview—Margaret Sullivan, Washington Post media columnist

• @davidfolkenflik—NPR media correspondent

• @jarosen_nyu—New York University journalism professor Jay Rosen blogs at Press Think

and consistently has some of the most provocative posts on journalistic issues

• @JeremyHL—a prolific Tweeter on a wide range of news and media issues from University

of Nebraska at Omaha

• @jojeda—Julio Ojeda-Zapata, a technology reporter for the St. Paul Pioneer Press, has done

more with Twitter than almost any journalist out there. You can hear an interview with him

on NPR’s On The Media at http://www.onthemedia.org/transcripts/2008/08/22/06

• @lfung—Lisa Fung is a former correspondent for the Hollywood blog The Wrap

• @mashable—essential social media news

• @mediate—fun media blog with lots of video

• @NielsenWire—news from Nielsen Research, the folks who do a lot of media audience

measurement and analysis

• @onthemedia—NPR’s media news program

• @pewresearch—reports from the Pew Research Center; essential

• @PRNews—latest news on public relations

• @SCOTUSblogposts—definitive U.S. Supreme Court news blog

• @TheMarySue—news from the world of girl geek culture

• @UnitedAirlines—an airline with a good understanding of how to use Twitter for public

relations

• @VolokhC—conservative/libertarian views on lots of legal issues

• @PostBaron—Marty Baron, executive editor, Washington Post, former editor of Boston Globe

at time of Spotlight

• @Lin_Manuel—Because everyone needs the boost that you get from Lin-Manuel Miranda

tweets. Beyond everything else, he gives you an uplifting morning and evening message.

• @benjamin_oc—Managing editor for C-SPAN, and if you follow him you can occasionally

play #FantasyCSPANEditorialBoard

Living in a Media World on Social Media

Speaking of Twitter and social media, here are the blogs and social media that go with the book:

• Living in a Media World Blog

http://ralphehanson.com—This blog covers the entire mass communication field and has

been linked to by national websites including FishbowlDC, Wonkette, Gawker, Eat the Press,

and USA Today’s On Deadline. This provides a single destination for up-to-date material on

the topics covered in this book.

• Living in a Media World on Twitter

https://twitter.com/@ralphehanson—As mentioned above, this is where I send out daily

links to media news and whatever else I’m reading. Posts that relate directly to the book

(and have room for it) will have the hashtag #liamw. Expect occasional links to Web comics

and motorcycle news here as well.

• You can take a look at what I am currently paying attention to here:

https://twitter.com/ralphehanson/liamw

• Ralph’s Tumblr

http://ralphehanson.tumblr.com—I use this to post a lot of great video clips that work as a

preclass feature, along with photos and other images that I’ve found online or created

myself. The Tumblr tends to be a bit less focused than the blog and includes photos I’ve

taken using Instagram.

• Living in a Media World on Facebook https://www.facebook.com/livinginamediaworld—

This is the Facebook page for Living in a Media World. Most of what you will find here are

links to posts on the blog.