Jandt, An Introduction to Intercultural Communication 9e
SAGE Publishing, 2018
Instructions
Instruct each student to select a culture in which he or she would like to start a business. Allow
students time to research the culture by consulting books and Internet materials. Then, ask each
student to answer the following questions.
1. How might religion within that culture impact your communication with local business
partners?
2. How might the culture’s symbols, rituals, and values impact your communication with local
business partners?
3. How might class norms within that culture impact your communication with local business
partners?
4. How might gender relations within that culture impact your communication with local
business partners?
5. How might issues related to race impact your communication with local business partners?
Conclusions
1. How did you select the specific culture in which you would like to start a business?
2. How similar is your own culture to the culture in which you would like to start a business in
terms of the regulators of human life?
3. Is it easier to communicate with business partners if your culture and theirs are similar in
terms of regulators of human life? Why or why not?
Exercise 4: Predictions for the Future
Purpose
To consider how globalization and technology will impact our world in the future.
Instructions
1. Break into groups of 3–5 students.
2. In your groups, imagine how the world will look different in 50 years. What do you think will
have changed? What will our technology look like? What will our communication look like?
Most importantly, how do you think our intercultural communication will look different?
3. Share your predictions with the other groups in the class and discuss as a larger group.