Shop for a Customized Life Insurance Policy
Let’s make life insurance more concrete and personal. You can easily get an insurance quote
online. Go to the popular Internet site noted in this chapter, http://www.insure.com/life-
insurance/, and provide the requested personal information. Then request a quote for a 20-year,
$200,000 term life insurance policy – you can do it now.
Check Out the Best Life Insurance Companies
The ratings of the best life insurance companies and an overall ranking, known as the Comdex
rank, are provided online at http://toplifeinsurancereviews.com/comdex-ranking-life-
insurance/. Go to the site and jot down the top five life insurance companies. Now you have a
great start when you are ready to shop for life insurance – you can do it now.
Buy term and invest the difference is a frequently stated plan. The “Financial Impact of Personal
Choices” below demonstrates this plan and can be used to discuss buy term and invest the
difference.
Financial Impact of Personal Choices
Matt and Jan Consider “Buying Term and Investing the Rest”
Matt and Jan Horton have two young children and believe it’s time to buy a life insurance policy
to protect their family. They’ve both heard the life insurance advice to “buy term and invest the
rest.” In order to evaluate this advice they’ve collected quotes for 20-year term and whole life
policies on Matt, both with a payoff of $250,000. The whole life policy premium is $347 a
month while the term policy premium is only $23 a month. In 20 years the whole life policy will
have a guaranteed cash value of $70,018 but at current rates would be worth $105,721. The death
benefit will have grown to $326,352. If the Horton’s buy the term policy and invest the $324
difference in monthly premiums at 8% for 20 years, they could have a portfolio worth about
$190,843! The Horton’s wonder about the financial consequences of their decision.
It looks like buying term and investing the difference leaves the Hortons better off. Yet the
financial consequences can only be fully evaluated in light of the Hortons’ objectives and attitude
towards risk. The whole life insurance policy provides a guaranteed cash value in 20 years while
the invested difference produces a higher expected but risky, unguaranteed payoff. And the
Horton’s must consider whether they will have the discipline to keep “investing the difference”
over the next 20 years. Once the whole life policy’s cash value builds up, they could stop paying
the premium by accepting some trade-offs in the value of the policy. In 20 years the term life
insurance coverage will go away, which might be fine if the kids are gone and the mortgage is
paid off. In contrast, the Hortons could stop paying the whole life policy premiums then and
accept a reduced paid-up amount of coverage.