1. Ethnocentrism is the belief that one’s own group and subculture are inherently
superior to other groups and cultures, thus making it difficult to value diversity. The
business world tends to reflect values, behaviors, and assumptions based on the
experiences of a homogeneous, white, middle-class, and male workforce. Most
management theories presume workers share similar values, beliefs, motivations,
and attitudes about work and life in general.
2. Ethnocentric viewpoints produce a monoculture that accepts only one way of doing
things and one set of values and beliefs. These assumptions create a dilemma for
people of color, women, gay people, disabled, the elderly, and others who feel
pressure to conform and are presumed deficient because of differences. Valuing
diversity means ensuring that all people are given equal opportunities in the
workplace.
3. The goal for organizations seeking cultural diversity is pluralism rather than a
monoculture and ethnorelativism rather than ethnocentrism. Ethnorelativism is the
belief that groups and subcultures are inherently equal. Pluralism means an
organization accommodates several subcultures. It seeks to fully integrate into the
organization the employees who feel isolated and ignored. Most organizations are
making a conscious effort to shift from a monoculture to pluralism.
X. FACTORS AFFECTING WOMEN’S CAREERS
A. The Glass Ceiling
1. The glass ceiling is an invisible barrier that exists for women and minorities that
limits their upward mobility in organizations. They can look up through the ceiling
and see top management, but prevailing attitudes and stereotypes are invisible
obstacles to their own advancement. This barrier also impedes the career progress of
minorities.
2. In particular, Asian managers bump up against the bamboo ceiling, a combination of
cultural and organizational barriers that impede Asians’ career progress.
3. To break through the glass ceiling into senior management roles, top executives
suggest female and minority managers follow this advice:
a. Be assertive and ask for what you want. Many Asian managers have found
themselves stereotyped as “not top manager material” because they are too quiet
and unassertive. Women in general are also uncomfortable asking for what they
want, for fear of being perceived as too aggressive or too selfish.
b. Highlight your achievements. Women tend to downplay their accomplishments
and insights to avoid being judged as unfeminine.
Discussion Question #10: If talkative men are viewed as powerful and competent, why do you
think talkative women are seen as less capable and pushy? Do you think this perception would
be different in an organization with a large percentage of female managers at top levels?