Rubric for Case Notes: Invitrogen (A)
Skill Development
Case Analysis Tasks
Learning Outcomes
Concepts and Analytical Tools
Stellar:
Mastery demonstrated by full
engagement in task, original ideas, and
value-added discoveries
Score
D C B B+ A- AA+
Review and synthesize facts of
the case
Discussion of the reasons for
Invitrogen’s acquisition strategy
Exceeds expectations and successfully
identifies the relevant reasons for
Invitrogen‘s acquisition strategy.
Demonstrate command of
relevant concepts and analytical
tools applicable to the case
Discussion of the problems for
Invitrogen’s acquisition strategy
Exceeds expectations and includes strong
discussion of the problems for Invitrogen’s
acquisition strategy.
Evaluate and discuss the
organization’s current situation or
existing industry conditions
Evaluate CEO, Greg Lucier’s strategic
leadership
Exceeds expectations and provides
extensive and appropriate examples to
support the assessment.
Identify conclusions that can be
drawn from the analysis
Evaluate Invitrogen’s next move in
terms of acquisitions and make
recommendations
Exceeds expectations and provides strong
analysis of the target options and make
strong recommendations.
Deliver conclusions (written, oral,
or discussion)
Discussion and communication of
analysis results through written report,
oral presentation, and/or team
participation
Exceeds expectations and delivers insightful
contributions from the analysis that
demonstrate mastery of skills and concepts.
Identify viable strategic options
Proposes recommendations to sustain
Invitrogen’s strategic direction
Exceeds expectations and purposefully
addresses the questions.
Weigh relevant decision-making
factors
Specifically factors important variables
into strategic decision making
Exceeds expectations and conducts an
intricate weighted analysis of the factors
relevant to Invitrogen‘s strategic decisions.
Build a position in support of
recommended strategic action
Presents convincing evidence to back
strategy selection and recommendations
Exceeds expectations and proposes a strong
acquisition strategy that sustains the
company‘s competitive advantages and
performance levels.
Deliver conclusions and
recommendations (written, oral,
or discussion)
Uses written report, oral presentation,
and/or team participation to
communicate assessment and proposed
business strategy
Exceeds expectations and delivers insightful
contributions from the assessment that
demonstrate mastery of skills and concepts.
Convincing evidence to support
recommended strategic action is missing.
Assessment and/or business strategy
recommendations are incomplete.
Discussion and/or conclusions from the
analysis are absent or incomplete.
Significant discussion and conclusions from
the analysis are delivered.
Excellent discussion and strong conclusions
are drawn from the analysis.
Establishes a strong set of strategic
proposals for consideration.
Thoroughly describes important factors that
should be weighed in the strategic decision-
making process.
Presents strong and meaningful evidence in
support of recommended strategic proposals.
Excellent assessment and strong business
strategy recommendations are delivered.
Evaluation fails to sufficiently assess
Lucier’s fulfillment of his strategic
leadership responsibilities.
Situation Analysis
Strategic Options and Decisions
Excludes important factors that should be
weighed in the strategic decision-making
process.
Presents good evidence in support of
recommended strategic proposals.
Significant assessment and business strategy
recommendations are delivered.
Does not establish adequate strategic
proposals for consideration.
Establishes adequate strategic proposals for
consideration.
Scoring Criteria for Levels of Performance
Below Expectations:
Shows no evidence of or significant gaps
in understanding
Meets Expectations:
Demonstrates acceptable level of
understanding and competency
Exceeds Expectations:
Demonstrates high level of
understanding and competency and
makes relevant contributions
Includes important factors that should be
weighed in the strategic decision-making
process.
Analysis is an insufficient discussion of the
problems for Invitrogen‘s acquisition
strategy.
Analysis is a sufficient discussion of the
problems for Invitrogen‘s acquisition
strategy.
Analysis is a strong discussion of the
problems for Invitrogen‘s acquisition
strategy.
Review does not fully describe Invitrogen’s
target options.
Review describes significant target options.
Review provides a comprehensive
description of the target options and make
sufficient recommendations.
Analysis excludes some of the relevant
reasons for Invitrogen’s acquisition strategy.
Analysis includes significant reasons for
Invitrogen‘s acquisition strategy.
Analysis thoroughly describes the relevant
reasons for Invitrogen’s acquisition strategy.
Evaluation assesses Lucier’s fulfillment of
his strategic leadership responsibilities.
Evaluation fully and accurately assesses
Lucier’s fulfillment of his strategic
leadership responsibilities.
Weight
Evaluator Comments
Total Score