If Staci had more time to substantiate the “information” she received from her friend, she could
• What action do you think Staci, IIBS, or both should take?
As you might expect, some students will suggest that Staci ignore the additional “information,”
because it has not been validated. Ask the students what they think would happen to Staci and IIBS
if the information is correct and Staci ignores it. There is a good chance the reputation of the
References:
There is some evidence that analysts who provide earnings estimates for firms tend to overestimate,
especially if the company in question pays for the estimates. At times, companies also inflate earnings
estimates to make their operations look somewhat better than they actually are.
You can find additional information about earnings estimates in the Wall Street Journal, Forbes,
Fortunes, and other business publications, as well as various academic journals. The following articles
might be assigned for background material to provide students a better understanding of earnings
estimates provided by firms and analysts:
Susanne Craig, “As Investors Win Arbitrations, Brokerage Houses Keep Paying,” The Wall Street
Journal Online, March 17, 2004. (http://online.wsj.com/)