6. Omega, Inc., a publicly held corporation, has assets of $100 million and annual
earnings in the range of $13–$15 million. Omega owns three aluminum plants, which
are profitable, and one plastics plant, which is losing $4 million a year. The plastics
plant shows no sign of ever becoming profitable, because of its very high operating
costs; and there is no evidence that the plant and the underlying real estate will increase
in value. Omega decides to sell the plastics plant. The only bidder for the plant is Gold,
who intends to use the plant for a new purpose, to introduce automation, and to replace
all present employees. Would it be ethical for Omega to turn down Gold’s bid and keep
the plastics plant operating indefinitely, for the purpose of preserving the employees’
jobs? Explain.
Answer: Egalitarianism. Indefinite maintenance of the plastics plant may strike one as
being the morally correct thing to do. The moral basis for such a decision would be
essentially egalitarianism where the wealth generated by many is redistributed to benefit
7. You are the sales manager of a two-year-old electronics firm. At times, the firm has
seemed to be on the brink of failure, but recently has begun to be profitable. In large
part, the profitability is due to the aggressive and talented sales force you have
recruited. Two months ago, you hired Alice North, an honors graduate from State
University who decided that she was tired of the research department and wanted to try
sales.
Almost immediately after you sent Alice out for training with Brad West, your best
salesman, he began reporting to you an unexpected turn of events. According to Brad,
“Alice is terrific: she’s confident, smooth, and persistent. Unfortunately, a lot of our
buyers are good old boys who just aren’t comfortable around young, bright women. Just
last week, Hiram Jones, one of our biggest customers, told me that he simply won’t
continue to do business with ‘young chicks’ who think they invented the world. It’s not
that Alice is a know-it-all. She’s not. It’s just that these guys like to booze it up a bit, tell
some off-color jokes, and then get down to business. Alice doesn’t drink, and although
she never objects to the jokes, it’s clear she thinks they’re offensive.” Brad felt that
several potential deals had fallen through “because the mood just wasn’t right with
Alice there.” Brad added, “I don’t like a lot of these guys’ styles myself, but I go along to
make the sales. I just don’t think Alice is going to make it.”
When you call Alice in to discuss the situation, she concedes the accuracy of Brad’s report,
but indicates that she’s not to blame and insists that she be kept on the job. You feel
committed to equal opportunity, but do not want to jeopardize your company’s ability to
survive. What should you do?
Answer: Utilitarianism. This is a common problem with a myriad of legal and moral
implications. From a profitability standpoint, especially in the case of a company on the