Learning Resources
61
BNA Communications, Inc.
5615 Fishers Lane
Rockville, MD 20852
MEET THE GREAT INVENTORS
(Teacher’s Video Company, 56 min.)
Imagine the greatest inventors of all time gathered at one table for a discussion on the spirit of invention.
In this highly educational film, viewers meet and learn about Franklin, Edison, Ford, Bell, Curie, Pasteur,
and others.
Teacher’s Video Company
P.O. Box ABUA-4455
Scottsdale, AZ 85261
PAY FOR PERFORMANCE
(BNA, 30 min.)
Two problems―the behavioral effects of pay and goal setting―are examined by Emanuel Kay. An
organization having equitable pay policies and open communication can better use pay as a motivator in
support of organizational goals. In a dramatic domestic scene, a wife tries to learn about the pay policies of
her husband’s company; he admits he doesn’t know, and her nagging him to ask for a raise leaves him more
baffled than ever.
Goal setting should be included in performance appraisal programs. Instead of acting as a judge with the
subordinate as defendant, the supervisor works with each employee to mutually agree upon work targets
and time limits. Kay cites examples of goal setting, including a dramatized episode showing a salesman
and his sales manager feeling their way through their goal setting sessions.
BNA Films
5615 Fishers Lane
Rockville, MD 20852
PERFORMANCE APPRAISAL: THE HUMAN DYNAMICS
(CRM, 25 min.)
Research indicates that employees who have goals become focused and motivated and are more likely to
achieve their objectives. The more active the role of the employee in setting goals, the more probability
there is of improving performance.
Learning Resources
62
CRM Learning
2215 Faraday Avenue
Carlsbad, CA 92008
SAM WALTON
(Teacher’s Video Company, 50 min.)
From Bentonville, Arkansas, to every town in America, Wal-Mart grew into one of America’s largest
corporations. How did this company thrive despite competition from established discount retailers? How
did the humble founder duplicate his successful concept across the nation? This film profiles an amazing
entrepreneur who drove a beat-up pickup truck and ate breakfast at the local diner…even after he was
worth billions.
Teacher’s Video Company
P.O. Box ABUA-4455
Scottsdale, AZ 85261
STAFFING FOR STRENGTH
(BNA, 25 min.)
This film shows three managers dealing with their subordinates. Management consultant Peter Drucker
advises: don’t promote a person into a job for which he or she is not qualified; don’t hesitate to pay a
capable researcher more than his or her boss if you wish to reward and keep the researcher; and constantly
evaluate the data you give to others to make them more effective.
BNA Films
5615 Fishers Lane
Rockville, MD 20852
STORY OF HENRY FORD
(Teacher’s Video Company, 55 min.)
He had a vision of a machine that could replace a horse. This video presents the life of a business icon and
his influence on our society.
Teacher’s Video Company
P.O. Box ABUA-4455
Scottsdale, AZ 85261
Learning Resources
63
STORY OF THOMAS EDISON
(Teacher’s Video Company, 55 min.)
Thomas Edison created over 1000 new inventions. This film shows the power of imagination, ingenuity
and hard work.
Teacher’s Video Company
P.O. Box ABUA-4455
Scottsdale, AZ 85261
THE FIVE M’S
(International Film Bureau, 30 min.)
Four senior managers discuss manpower, money, margins, mileage, and market potential. Viewers are
shown how issues must be addressed and resources effectively channeled and developed.
Ambassador Media
42 Chasner Street
Hempstead, NY 11550
THE GOAL
(American Media, 50 min.)
This dramatization of an actual case concerns a plant manager with 90 days to turn around his losing
operation or watch his department gets downsized. At the same time, his family relationships are suffering
and need attention. An old college professor reminds the manager about focusing on basic goals, using
appropriate methods to achieve goals, and recognizing the gap between reality and goals.
American Media, Inc.
West Des Moines, IA
(800-262-2557)
Learning Resources
THE ONE-MINUTE MANAGER
(BTD, 40 min.)
This film features an exceptional presentation by Ken Blanchard, co- author of the book, The One-Minute
Manager. It is excellent for use in supervisory and management development programs. It is practical and
able to be personalized for the audience. Highly recommended.
Blanchard Training and Development
2048 Alder Grove, Suite B
Escondido, CA 92025
THE POWER OF POSITIVE REINFORCEMENT
(Glencoe/McGraw-Hall, 24 min.)
This film takes a look at behavior modification practices in organizations and the increasing use of its
methods. The film describes typical applications, including Valley Fair (an amusement park) and the
Minnesota Vikings football team.
Glencoe/McGraw-Hill
P.O. Box 543
Blacklick, OH 43004
THE POWER OF REINFORCEMENT
(CRM, 25 min.)
A little praise can go a long way. This award winning film examines positive reinforcement programs that
have helped make companies successful.
CRM Learning
2215 Faraday Avenue
Carlsbad, CA 92008
Learning Resources
65
THE REAL BEN FRANKLIN
(Discovery Channel School, 25 min.)
This video biography of Ben Franklin reveals a man who made his living as a printer, but who made history
as a writer, civic leader, scientist, inventor, statesman, diplomat, and philosopher. His experiments with
electricity led to the lightening rod; his spare-time tinkering created the Franklin stove; and his intelligence
and patriotism made him one of the crucial architects of the new American nation.
Discovery Communications, Inc.
7700 Wisconsin Avenue
Bethesda, MD 20814
WHAT CAN I CONTRIBUTE?
(BNA, 25 min.)
Management consultant Peter Drucker stresses that promotions in the managerial ranks should go to those
who have made their jobs different and bigger, not to those who have merely done their jobs well. Also
dramatized is the importance of satisfying information needs of colleagues to make team management a
reality. As Drucker puts it, Ask yourself, who in this company has to know what I am doing, and in what
form do I have to present it so that he or she can understand and use it?
BNA Communications, Inc.
5615 Fishers Lane
Rockville, MD 20852
WORKING WITH TROUBLED EMPLOYEES
(BNA, 30 min.)
Harry Levinson discusses two types of troubled employees―the depressed employee and the overly
aggressive employee―and gives tips on how to distinguish emotional problems from behavior associated
with disciplinary action or low morale. He outlines the supervisor’s role in dealing with troubled
employees―warning them not to play therapist, but also not to procrastinate because of guilt feelings or
out of sympathy.
Learning Resources
66
BNA Films
5615 Fishers Lane
Rockville, MD 20852
Conclusion
HOST TERRY JONES: PILGRIMS IN ARMS
(Films for the Humanities & Sciences, 50 min.)
The Crusades began with an appeal from Emperor Constantine to repel the Turks from Constantinople and
fed on the pious determination of multitudes to take Jerusalem from the infidels. Soon hordes of armed
pilgrims were marching across Europe for the Holy Land. This film chronicles the improbable origins of
the Crusades, from Pope Urban II’s hunger for military power to the success of one of history’s greatest
mass communication and recruitment campaigns.
Films for the Humanities and Sciences
P. O. Box 2053
Princeton, NJ 08543
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