International Business
Geringer, McNett, Minor, Ball
Instructor Guide to Module 4
19 Instructor’s Manual – Module 4 | Geringer, McNett, Minor, Ball © 2016 by McGraw-Hill Education.
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to use those last few minutes well. The point of this exercise in a face–to-face class is to assess
geographic knowledge and then, to discuss how to improve it. This exercise could be used
online as a drag and drop exercise. Or it could be done via video chat with one map and the
instructor coordinating the labeling.
3. Assign small teams (5 or fewer) to research the growth of sustainable business in the
renewable energy sector of specific countries. Choose several countries from advanced,
moderately developed, and less developed groups. Once the teams have done their basic
research, ask them to coordinate with the other teams that have been researching countries
with similar level economies to see if these are similarities in their findings. The smaller teams
then report their findings in 5-minute mini presentations to the class, if face–to-face. If online
or hybrid, the reports are shared though postings and class members are asked to reflect on the
findings in a 1-page comment.
SUPPLEMENTAL LECTURE
1. Porter’s Diamond Model applied to geography
Ask teams (5 or fewer) to distinguish between basic factors, those a country inherits
(mountains, no natural resources, etc.) and advanced factors, those a country can mold (labor,
infrastructure) for a specific, assigned country. Teams report back so the class can learn from
their shared work.
Explain or review for students Porter’s theory of Competitive Advantage (Porter’s Diamond)
Summary follows.
Michael Porter presents 4 ways a country’s economic environment affects its competitive
position, and its geography is tied to each:
• Demand conditions
• Factor conditions
• Related and supporting industries
• Firm strategy, structure, and rivalry