invest in indexes rather than in individual stocks. How would this affect the securities firm?
Flow of Funds Exercise
How Investment Banking Facilitates the Flow of Funds
Recall that Carson Company has periodically borrowed funds, but contemplates a stock or bond offering
so that it can expand by acquiring some other businesses. It contacted Kelly Investment Company, an
investment bank.
a. Explain how Kelly Investment Company can serve Carson and how it will serve other clients as
well when it serves Carson. Also explain how Carson Company can serve Kelly Investment
Company.
Kelly can underwrite stocks or bonds issued by Carson Company so that Carson can obtain
funds to support its expansion. Kelly would place securities with investors who wanted to
b. In a securities offering Kelly Investment Company would like to do a good job for its clients,
which include both the issuer and institutional investors. Explain the dilemma.
Kelly wants to ensure that the securities are offered at a high enough price to satisfy the issuer
and a low enough price to satisfy the investors. If the investors earn a very high return on the
c. The issuing firm in an IPO hopes that there will be a strong demand for its shares at the offer
price, which will ensure that it receives a reasonable amount of proceeds from its offering. In
some previous IPOs, the share price by the end of the first day was more than 80 percent above
the offer price at the beginning of the day. This reflects a very strong demand relative to the price
at the end of the day. In fact, it probably suggests that the IPO was fully subscribed at the offer
price, and that some institutional investors who purchased the stock at the offer price flipped their
shares near the end of the first day to individual investors who were willing to pay the market
price. Do you think that the issuing firm would be pleased that its stock price increased by more
than 80 percent on the first day? Explain. Who really benefits from the increase in price on the
first day?