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Sales price 350$ 1,200$ 750$
Variable costs (50) (200) (150)
Contribution margin 300$ 1,000$ 600$
CM per hour of professional time 150$ 125$ 120$
How should White allocate her time?
b. Desired hours per year 2,000
Contribution margin 300,000$
c. What other factors should White consider in allocating her time?
d. What could White do to overcome the scarce resource constraint?
White should carefully consider the relationship between the three services she offers.
For example, much of the demand for individual and estate tax services may be
generated by the services she provides corporate clients. It may be because of the
quality of her corporate tax services that demand is generated to provide individual
income and estate tax services. Accordingly, there may be long-term negative
consequences to providing only individual income tax services.
According to the CM generated per hour of professional time, White would perfer to
satisfy demand for services in the following order: individual taxation, estate taxation,
and corporation taxation. Because all of White’s time could be consumed in providing
individual income tax services, all of her time should be dedicated to providing that
service.