Chapter 3: Using Costs in Decision Making
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Incremental revenue per meal
Incremental cost per meal
Incremental contribution margin per meal
Increase in contribution margin and operating income
Healthy Hearth will be better off by $500 with this one-time order. Note
that total fixed costs remain unchanged, so it is sufficient to evaluate the
change in the contribution margin. If the order had been long-term,
(b) Healthy Hearth has insufficient excess capacity to handle the one-time
Incremental contribution margin from one-time order
Incremental revenue per meal
Incremental cost per meal
Incremental contribution margin per meal
Increase in operating income from one-time order
Lost contribution margin on regular sales: 500 × ($4.50 – $3.00)
Change in contribution margin and operating income
Now, Healthy Hearth will be worse off by $250 with this one-time order.
3-34 (a) Relevant costs:
• Acquisition cost of Ford Escort
• Repairs on the Impala
• Annual operating costs on the Ford Escort