Chapter 8 Stock Valuation 143
Summary
Key Terms
Discussion Questions
Problems
Case Problems
8.1 Chris Looks for a Way to Invest His Newfound Wealth
8.2 An Analysis of a High-Flying Stock
Excel with Spreadsheets
◼ Key Concepts
1. The role a company’s future prospects plays in the stock valuation process and a framework for
developing such forecasts
2. Developing a forecast of a stock’s expected cash flow, starting with corporate sales and earnings and
then moving to expected dividends and share prices
3. The concept of intrinsic value as a standard of performance and its use in judging the investment
suitability of a share of common stock
4. Valuation of a stock using zero growth, constant growth, and variable growth dividend valuation
models
5. Other stock valuation models: dividend-and-earnings (D&E) and IRR approaches
6. Price relative measures, including price/earnings, price/cash flow, price/sales, and price/book value
7. Understanding that different valuation models work in different instances depending on the payment
of dividends and earnings persistence
◼ Overview
The topics of stock valuation and security analysis are further considered in this chapter. It is basically a
continuation of the discussion in the preceding chapter. Also addressed are some major changes taking
place in the market, as they affect the valuation process.
1. After analyzing a company’s performance to date, the investor projects the company’s future
performance. Basic performance projections are related to the sales and profits of the company,
subject to various economic and industry projections. Next, estimates of future dividends and stock
prices are obtained. Using the example in the text, the instructor should stress the usefulness and
limitations of historical growth rates in obtaining estimates of the future.
2. The P/E ratio is then extensively discussed, including the relationship between a company’s P/E
ratios and the market’s P/E. This ratio is shown to be a function of the growth of the firm, the risk
associated with that growth, and P/E ratios in the marketplace.