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Leverage ratios measure the financing supplied by a firm’s owners against that
supplied by its creditors; they are a gauge of the depth of a company’s debt.
Operating Ratios help an entrepreneur evaluate a small company’s overall
performance and indicate how effectively the business employs its resources.
Profitability Ratios indicate how efficiently a small company is being managed and
provide information about a company’s ability to use its resources to improve its
bottom line.
12-4. Describe the method for building a projected income statement and a
projected balance sheet for a beginning business. (LO 2) (AACSB: Reflective
12-5. Why are pro forma financial statements important to the financial planning
process? (LO 2) (AACSB: Reflective thinking)
No entrepreneur should launch a business without first creating a sound financial plan and
Part 5: Case Studies
The following cases complement lecture and assignments for the topics presented in this
chapter.
Case 5: Intertech Construction Corporation
Case 6: Bluffton Pharmacy – Part 1
Part 6: Online Videos and Podcasts
These online videos may enhance class discussion and provide additional insight for the
chapter topics.