2. Step 2: Identify Gaps
a.
b.
3. Step 3: Develop Alternatives
a.
b.
c. Example 4.2: Grandmother’s Chicken Restaurant
Grandmother’s Chicken Restaurant expects to serve a total of 80,000 meals this year. Although
the kitchen is operating at 100 percent capacity, the dining room can handle a total of 105,000
diners per year. Forecasted demand for the next five years is 90,000 meals for next year, followed
by a 10,000-meal increase in each of the succeeding years. One alternative is to expand both the
kitchen and the dining room now, bringing their capacities up to 130,000 meals per year. The
initial investment would be $200,000, made at the end of this year (year 0). The average meal is
priced at $10, and the before-tax profit margin is 20 percent. The 20 percent figure was arrived at
by determining that, for each $10 meal, $6 covers variable costs and $2 goes toward fixed costs
(other than depreciation). The remaining $2 goes to pretax profit.
What are the pretax cash flows from this project for the next five years compared to those of the
base case of doing nothing?
Solution