⚫ PART 2 ⚫ Managing Customer Demand
take into consideration major events at the different cities (for example, a political
convention) and other major sporting events that would pose a conflict, in order to
maximize ticket revenue and television viewership revenue in developing the game
schedule. So, in this context, the level 1 Sales and Operations Plan for the MLB is
rather “fixed.” Once the game schedule for the entire season is developed, it also
helps determine the number of umpires needed to officiate the games.
At the next levels, resource planning and especially scheduling, umpires are assigned
to the various games with the goal of minimizing the number of miles traveled by
each umpire crew, while also keeping in mind that, because of union vacation
requirements each week, only 15 umpire crews will be available for scheduling.
There are also a number of constraints which need to be considered when determining
the schedules for the umpires. These include keeping each umpire crew together
throughout the season, providing an intermediate day off for crews traveling from the
west coast to the east coast and/ or working consecutive series more than 1,700 miles
apart, avoiding crews working more than 21 days without a day off (the 21-day rule),
avoiding the same crew umpiring more than one series played by any team within an
18-day period (the 18-day rule) and, finally, avoiding the same umpire crew working
more than four series played by any one team during the entire season.
4. Priority systems affect operations performance and aid management in making
operational decisions. They facilitate prioritizing of work in the organization, as all
PROBLEMS
S&OP Strategies
1. Barberton Municipal Division of Road Maintenance
a. The peak demand is 19,000 hours in quarter 3. As each employee can work
600 hours per quarter (500 on regular time and 100, or 0.20 500, on overtime),
the level workforce that relies just on overtime, allows no delay, and minimizes
undertime is