Market Demands and Duties
Markets
N.
America
S.
America
Europe
(EU)
Europe
(Non EU)
Japan
Rest of
Asia/Australia
Africa
Sleekfon
Demand
10 4.8 20 3.6 2 6 1.2
Sturdyfon
Demand
12 1.2 4 9.6 7 9 1.2
Total 22 6 24 13.2 9 15 2.4
Import
Duties
(%)
3 20 4 15 4 22 25
Plant Capacities and Costs
Capacity
Fixed
Cost /
Year
Variable
Cost /
Unit
Fixed
Cost on
Scale
Back
Scale Back
Capacity
Fixed Cost on
Shut Down
Additional
Capacity
Cost
Additional
Capacity
Cost
Europe
(EU)
20 100 6
70 10 20
Sleekfon
N.
America
20 100 5.5
70 10 20
S.
America
10 60 5.3
12
Europe
(EU)
20 100 6
70 10 20
Sturdyfon
N.
America
20 100 5.5
70 10 20
Rest of
Asia
10 50 5
10
10 40 20 70
Transportation Costs
N.
America
S.
America
Europe
(EU)
Europe
(Non EU)
Japan
Rest of
Asia/Australia
Africa
N.
America
1 1.5 1.5 1.8 1.7 2 2.2
S.
America
1.5 1 1.7 2 1.9 2.2 2.2
Europe
(EU)
1.5 1.7 1 1.2 1.8 1.7 1.4
Europe
(Non EU)
1.8 2 1.2 1 1.8 1.6 1.5
Japan 1.7 1.9 1.8 1.8 1 1.2 1.9
Rest of
Asia /
Australia
2 2.2 1.7 1.6 1.2 1 1.8
Africa 2.2 2.2 1.4 1.5 1.9 1.8 1
Variable Production Costs, Transportation Costs and Duties from Plants to Markets
N.
America
S.
America
Europe
(EU)
Europe
(Non EU)
Japan
Rest of
Asia/Australia
Africa
Europe
(EU)
7.88 10.24 7.00 9.03 8.31 10.49 10.50
Sleekfon
N.
America
6.50 9.40 7.48 9.15 7.69 10.25 10.88
S.
America
7.18 6.30 7.52 9.30 7.73 10.47 10.88
Europe
(EU)
7.88 10.24 7.00 9.03 8.31 10.49 10.50
Sturdyfon
N.
America
6.50 9.40 7.48 9.15 7.69 10.25 10.88
Rest of
Asia
7.36 9.64 7.17 8.34 6.65 6.00 9.75