Ch 20: Introduction To Systems Development; Systems Analysis
20.2 Mary Smith is the bookkeeper for Dave’s Distributing Company, a distributor of soft drinks
and juices. Because the company is rather small, Mary performs all daily accounting tasks
herself. Dave, the owner of the company, supervises the warehouse/delivery and front office
staff, but he also spends much of his time jogging and skiing.
For several years, profits were good, and sales grew faster than industry averages. Although
the accounting system was working well, bottlers were pressuring Dave to computerize. With
a little guidance from a CPA friend and with no mention to Mary, Dave bought a new
computer system and some accounting software. Only one day was required to set up the
hardware, install the software, and convert the files. The morning the vendor installed the
computer system, Mary’s job performance changed dramatically. Although the software
company provided two full days of training, Mary resisted learning the new system. As a
result, Dave decided she should run both the manual and computer systems for a month to
verify the new system’s accuracy.
Mary continually complained that she lacked the time and expertise to update both systems
by herself. She also complained that she did not understand how to use the new computer
system. To keep accounts up to date, Dave spent two to three hours a day running the new
system himself. Dave found that much of the time spent running the system was devoted to
identifying discrepancies between the computer and manual results. When the error was
located, it was usually in the manual system. This significantly increased Dave’s confidence in
the new system.
At the end of the month, Dave was ready to scrap the manual system, but Mary said she was
not ready. Dave went back to skiing and jogging, and Mary went on with the manual system.
When the computer system fell behind, Dave again spent time catching it up. He also worked
with Mary to try to help her understand how to operate the computer system.
Months later, Dave was very frustrated because he was still keeping the computer system up
to date and training Mary. He commented, “I’m sure Mary knows how to use the system, but
she doesn’t seem to want to. I can do all the accounting work on the computer in two or three
hours a day, but she can’t even do it in her normal eight-hour workday. What should I do?”
This is an actual case with the facts presented as accurately as possible. The objective is to
familiarize students with the behavioral issues surrounding a systems change. It is less important to
determine the “right answer” (there may not be one) that it is to discuss the issues.
a. What do you believe is the real cause of Mary’s resistance to computers?
Employee reaction to the installation of a new information system is often diverse and
unpredictable. In many cases, employees must make significant behavioral adjustments to
Is Mary’s adverse behavior due to a perceived need to protect her ego? Is she afraid she
Since Mary was excluded from the decision to automate the office, does she feel
Is she fearful because computers sometimes cause people to overcommunicate? (i.e., with
20-10
©2018 Pearson Education, Inc.