66 Eiteman/Stonehill/Moffett | Multinational Business Finance, 14th Edition
© 2016 Pearson Education, Inc.
country and reduced in another. The marketing effort can be strengthened in export markets where the
firm’s products have become more price competitive because of the disequilibrium condition.
10. Diversification. How can a multinational firm diversify operations? How can it diversify its
financing? Do you believe these are effective ways of managing operating exposure?
Worldwide diversification in effect prepositions a firm to make a quick response to any loss from
operating exposure. The firm’s own internal cost control system and the alertness of its foreign staff
11. Proactive Management. Operating exposures can be partially managed by adopting operating or
financing policies that offset anticipated foreign exchange exposures. What are four of the most
commonly employed proactive policies?
12. Matching Currency Exposure. Explain how matching currency cash flows can offset operating
exposure.
13. Risk Sharing. An alternative arrangement for managing operating exposure between firms with a
continuing buyer-supplier relationship is risk sharing. Explain how risk sharing works.
14. Back-to-Back Loans. Explain how back-to-back loans can hedge foreign exchange operating
exposure. Would firms have any specific worries about their partner in a back-to-back loan
arrangement?