• Audience analysis is particularly important for letters, since many of the letters
accountants write in practice are to nonaccountants, such as clients. Remind your
students to analyze their readers’ interests and concerns and to write their letters at an
appropriate technical level and tone.
• Encourage your students to use summary sentences so that readers can easily spot
main ideas:
Conclusions and recommendations should be summarized near the beginning of the
letter, usually as part of the introduction.
Sections should begin with a summary of the main point discussed in that section.
Paragraphs should begin with topic sentences.
• Document design techniques, such as headings and set-off lists, also make main ideas
easy to identify, and the letter easier to read.
• Peer reviews enable students to receive feedback on their letters before they turn them
in for a grade.
• Insist that your students submit final drafts that have a polished, professional
appearance.
Troubleshooting
These problems could occur when you teach this chapter:
• Your students may have trouble organizing their letters in a deductive structure, with
conclusions summarized at the beginning, and sections and paragraphs starting with
summary sentences.
Show them models of students’ papers that are organized effectively, including the use
of summary sentences.
You can also remind them that readers want to know what’s important as quickly and
clearly as possible, without having to read through unnecessary preliminary material.
• A few students may have been taught that personal pronouns (you, we, I, etc.) are
inappropriate for business writing.
Remind them that most documents should be written in a personal, conversational
style, including the use of pronouns.