Part 1
Introduction to Managerial Finance
Chapters in This Part
Chapter 1 The Role of Managerial Finance
Chapter 2 The Financial Market Environment
Chapter 1
The Role of Managerial Finance
Instructors Resources
Overview
This chapter introduces the students to the field of finance and explores career opportunities in both financial services
and managerial finance. The three basic legal forms of business organization (sole proprietorship, partnership, and
corporation) and their strengths and weaknesses are described. The managerial finance function is defined and
differentiated from economics and accounting. A discussion of the financial managers goals—maximizing
shareholder wealth and preserving stakeholder wealth—and the role of ethics in meeting these goals is presented.
The chapter then summarizes the three key activities of the financial manager: financial analysis and planning,
making investment decisions, and making financing decisions. The chapter includes discussion of the agency
problem—the conflict that exists between managers and owners in a large corporation.
This chapter, and all that follow, emphasizes how the chapter content plays a vital role in the student’s professional
and personal life. Each chapter includes an early discussion of the relevance of the topic to majors in accounting,
information systems, management, marketing, and operations. Throughout each chapter are detailed examples of
how the chapters topic relates to the student’s financial life. These pedagogic tools should motivate students to
grasp quickly an understanding of the chapter content and employ it in both their professional and personal lives.
Answers to Review Questions
1. Finance is the art and science of managing money. Finance affects all individuals, businesses, and
governments in the process of the transfer of money through institutions, markets, and instruments. At the
2. Financial services is the area of finance concerned with the design and delivery of advice and financial
products to individuals, businesses, and governments. It involves a variety of interesting career opportunities
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2 Gitman/Zutter Principles of Managerial Finance, Brief, Seventh Edition
within the areas of banking, personal financial planning, investments, real estate, and insurance. Managerial
finance is concerned with the duties of the financial manager working in a business. Managerial finance
3. Sole proprietorships are the most common form of business organization, while corporations are
4. Stockholders are the owners of a corporation, whose ownership, or equity, takes the form of common
stock or, less frequently, preferred stock. They elect the board of directors, which has the ultimate authority to
guide corporate affairs and set general policy. The board is usually composed of key corporate personnel and
shares.
5. The most popular form of limited liability organizations other than corporations are:
Limited partnerships—A partnership with at least one general partner with unlimited liability and one or
S corporation—If certain requirements are met, the S corporation can be taxed as a partnership but
receive most of the benefits of the corporate form of organization.
Limited liability company (LLC)—This form of organization is like an S corporation in that it is taxed as
Limited liability partnership (LLP)—A partnership form authorized by many states that gives the partners
These firms generally do not have large numbers of owners. Most typically they have fewer than
100 owners.
6. Virtually every function within a firm is in some way connected with the receipt or disbursement of cash.
The cash relationship may be associated with the generation of sales through the marketing department, the
7. The goal of a firm, and therefore of all managers, is to maximize shareholder wealth. This goal is
8. Profit maximization is not consistent with wealth maximization due to: (1) the timing, (2) earnings that do not
represent cash flows available to stockholders, and (3) a failure to consider risk.
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Chapter 1: The Role of Managerial Finance 3
9. Risk is the chance that actual outcomes may differ from expected outcomes. Financial managers must
10. In recent years, the magnitude and severity of “white collar crime” has increased dramatically, with a
corresponding emphasis on prosecution by government authorities. As a result, the actions of all corporations
and their executives have been subjected to closer scrutiny. The increased scrutiny of this type of crime has
11. The treasurer or the chief financial manager typically manages a firm’s cash, investing surplus funds when
available and securing outside financing when needed. The treasurer also oversees a firm’s pension plans and
12. Finance is often considered a form of applied economics. Firms operate within the economy and must be
aware of the economic principles, changes in economic activity, and economic policy. Principles developed in
13. Accountants operate on an accrual basis, recognizing revenues at the point of sale and expenses when
incurred. The financial manager focuses on the actual inflows and outflows of cash, recognizing revenues
14. The two key activities of the financial manager as related to a firm’s balance sheet are
Investment decisions generally refer to the items that appear on the left-hand side of the balance sheet
15. Corporate governance refers to a system of organizational control that is used to define and establish lines of
responsibility and accountability among major participants in a corporation. These participants include the
The Sarbanes-Oxley Act of 2002 is directed toward reducing the apparent conflicts of interest that exist in
16. Agency problems arise when managers deviate from the goal of maximization of shareholder wealth by
placing their personal goals ahead of the goals of shareholders. These problems in turn give rise to agency
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4 Gitman/Zutter Principles of Managerial Finance, Brief, Seventh Edition
managers fail to make the best investment decision or when managers have to be monitored to ensure that the
best investment decision is made, because either situation is likely to result in a lower stock price.
17. Structuring expenditures are currently the most popular way to deal with the agency problem—and also the
most powerful and expensive. Compensation plans can be either incentive or performance plans. Incentive
plans tie management performance to share price. Managers may receive stock options giving them the right
In practice, recent studies have been unable to document any significant correlation between CEO
compensation and share price.
18. Market forces—for example, shareholder activism from large institutional investors—can reduce or avoid the
agency problem because these groups can use their voting power to elect new directors who support their
The threat of hostile takeovers also acts as a deterrent to the agency problem. Hostile takeovers occur
Institutional investors are a powerful source of shareholder involvement in the monitoring of managers to
reduce the agency problem. Institutions hold large quantities of shares in many of the corporations in their
Suggested Answer to Focus on Ethics Box: Critics See Ethical
Dilemmas in Google Glass
Is the goal of maximization of shareholder wealth necessarily ethical or unethical?
What responsibility, if any, does Google have to protect the privacy of those who interact with other people
wearing Glass?
Google has a responsibility to ensure that its products and users of its product protect the privacy of those who
interact with the users of Google’s products. Google Glass poses an ethical challenge as users could seemingly
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Chapter 1: The Role of Managerial Finance 5
Answers to Warm-Up Exercises
E1-1. Comparison of advantages and disadvantages of a partnership versus incorporation.
Answer: While Jack and Ann disagree over whether or not their firm should incorporate or remain as a
partnership, each form of business organization has its advantages and disadvantages. One advantage of
a partnership is that income is taxed at each partner’s individual tax rate that includes 10%, 15%, 25%,
While taxation of income is a key factor in deciding which form of business organization to select, two
other factors are also important. In a partnership, each partner has unlimited liability and may have to
cover debts of other partners, while corporate owners have limited liability that guarantees that they
If a third party was asked to decide which legal form of business A&J Tax Preparation should take, it
would be useful to have the following information:
Marital status and tax situation of each partner
Expectation of the longevity of the firm
Age of the current owners
E1-2 Timings of cash flows
Answer: Based on the information provided, the choice is not obvious. Even though the second project is expected
to provide the larger overall increase in earnings and, therefore, is the more profitable project, the goal of
E1-3. Cash flow vs. accrued profits
Answer: It is not unusual for a firm to be profitable yet experience a cash crunch. The most common cause is when
expenses have a shorter due date than expected revenue. In such cases, the firm must arrange
short-term financing to meet its debt obligations before the revenue arrives. If the forthcoming cash
E1-4. Sunk costs
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6 Gitman/Zutter Principles of Managerial Finance, Brief, Seventh Edition
Answer: Marginal cost-benefit analysis ignores sunk costs, so the $2.5 million dollars is irrelevant to the current
decision that must be made. At this point there are two questions that must be answered. First, will the
$10,000 additional investment generate a PV of expected revenue that will exceed the $10,000
investment? In other words, will the project generate a positive net present value? If it does, the project
E1-5. Agency costs
Answer: Agency costs are the costs borne by stockholders to maintain a governance structure that ensures
against dishonest acts of management, and gives managers the financial incentive to maximize share
price. One example of agency costs is stock options, which are used to provide an incentive for
managers to work diligently for the benefit of the firm. Tips are similar to stock options in that they are
One solution that may work for Donut Shop, Inc., is to institute a profit-sharing plan that reaches down to
the employee level where the slowdown and inefficiency are occurring. A profit-sharing plan is designed
to motivate the employees and could alleviate the aggravation caused by the no-tip policy, but must be
Solutions to Problems
P1-1. Liability comparisons
LG 2; Basic
a. Ms. Harper has unlimited liability.
P1-2. Accrual income vs. cash flow for a period
LG 4; Basic
a. Sales $760,000
b. Cash receipts $690,000
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Chapter 1: The Role of Managerial Finance 7
c. The cash flow statement is more useful to the financial manager. The accounting net income includes
P1-3. Cash flow statement
LG 4; Intermediate
a. Total cash inflow: $450 $4,500 $4,950
b. Net cash flow: Total cash inflows – Total cash outflows = $4,950 $4,357 $593
d. If Jane has a surplus in August, she should compare these cash flows to those of other months and
verify that August’s cash flows are typical. She may, for instance, observe the existence of large
P1-4. Marginal cost-benefit analysis and the goal of the firm
PG 3, 5; Challenge
a. Marginal benefits of new robotics Marginal benefits of original robotics Marginal benefits of
proposed robotics
b. Marginal cost of new robotics – Sales price of current robotics = Marginal cost of proposed robotics
c. Net benefits of new robotics Marginal benefits of proposed robotics Marginal cost of proposed
robotics
e. Ken Allen should determine whether there will be additional training necessary with the new robotics,
P1-5. Identifying agency problems, costs, and resolutions
LG 4; Intermediate
a. In this case the employee is being compensated for unproductive time. The company must pay
b. The costs to the firm are in the form of opportunity costs. Money budgeted to cover the inflated costs
c. The manager may negotiate a deal with the merging competitor that is extremely beneficial to the
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8 Gitman/Zutter Principles of Managerial Finance, Brief, Seventh Edition
d. Generally, part-time or temporary workers are not as productive as full-time employees. These workers
P1-6. Ethics Problem
LG 3; Intermediate
The phrase “ethical constraints” is quite broad. The company may be referring to legal issues, and the fact
that it will comply with laws. For example, it may be implying that it will not be using illegal immigrants and
Case
Case studies are available on www.myfinancelab.com.
Assessing the Goal of Sports Products, Inc.
a. Maximization of shareholder wealth, which means maximization of share price, should be the primary goal
b. Yes, there appears to be an agency problem. Although compensation for management is tied to profits, it is
c. The firms approach to pollution control seems to be questionable ethically. While it is unclear whether their
acts were intentional or accidental, it is clear that they are violating the law—an illegal act potentially leading to
d. From the information given there appears to be a weak corporate governance system. The fact
that management is able to measure and reward their performance on profits indicates that no one
e. Some specific recommendations for the firm include:
Tie management, and possibly employee, compensation to share price or a performance-based measure and
Comply with all federal and state laws as well as accepted standards of conduct or moral judgment.
(Other answers are, of course, possible.)
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Chapter 1: The Role of Managerial Finance 9
Spreadsheet Exercise
The answer to Chapter 1’s Monsanto spreadsheet problem is located on the Instructors Resource Center
at www.pearsonhighered.com/irc under the Instructor’s Manual.
Group Exercise
Group exercises are available on www.myfinancelab.com.
Notes for Adopters
The motivation for these group exercises is to place the learning goals of each chapter within the context of a
fictitious firm while giving students a valuable set of teamwork skills. Creativity is encouraged, while the strong
links of each assignment to a real-world, shadow firm should ground each group’s work in reality. Any of these
The first issue for adopters to address is group composition and size. Should students self-separate or be divided by
their instructor? How big should the groups be? This is a semester-long assignment and students will need to get
along with their fellow group members. If students choose their own groups it may, though not always, reduce the
Group size does matter and these exercises were designed for a workload spread across a minimum of three
students. Larger groups would lessen the homework load; however, the issue of free-riding is often more prevalent
Group leadership is another issue. The best situation might be rotating the CEO/leader, where each group member
Chapter 1
This first chapter asks students to name their fictitious firm and describe its business. As this firm is going public,
students are asked to explain why it is appropriate for them to go public and also discuss different managerial roles
within the corporation. The group must choose a shadow firm to follow that is publicly held, allowing them to
gather a substantial amount of information about it on the Internet. This publicly traded firm should be in an
industry related to their fictitious firm.
The most important counsel students could get at the outset is to spend time making these initial decisions. Later
work is going to build on these choices, and careful choosing is paramount. For example, in choosing the shadow
firm, students should pick a well-established firm whose information, including financials, will be easily found.
This also impacts their decisions regarding their own fictitious firm. Throughout many of the subsequent chapters,
students will be taking real-world information from their shadow firm and applying it to their fictitious firm;
dressing their own firm with the clothes of the shadow firm. Students should feel comfortable in these clothes, so
encouraging them to choose industries they’re familiar with, or interested in, is helpful.
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