Managerial Accounting 4e Solutions Manual
(10- 15 min.) E7-43B
Req. 1
Prior to changes, the average restaurant location had the following operating income:
Contribution margin per unit (from E7–42B)
Average sales volume units…………………
Contribution margin…………………………..
Less: Fixed expenses……………………….
Operating income………………………………
Req. 2
After the price cut and advertising fees, the average restaurant location will have the following operating income:
New contribution margin per unit ($5.75 sales price – $2.50
variable cost…………………………………….
New sales volume (units)………….
Contribution margin…………………
Less: New fixed expenses
($8,250 + $500 advertising fee)……
New operating income……………..
Assuming volume increases according to plan, cutting the sales price and advertising will allow the franchise owners to
reach their target profits of $6,600 per month.
(10-15 min.) E7-44B
Req. 1
Breakeven sales in dollars
Fixed expenses + Operating income
Contribution margin ratio