9. Barriers to communicaon include physical, cultural, perceptual, movaonal,
10. To show whether business cultures are aligned to naonal cultures the answer should
Case 1
In a recepon for a polical candidate, the explanaon of the cultural phenomenon
would include the following. People tend to break into groups with which they feel
Case 2
An explanaon of the globalizaon of the automove industry should include the
following factors. As rms globalize, it becomes very di<cult to say if a car is U.S.,
German, Japanese, Mexican, or something else because it is made literally with parts
and labor from all over the world. The Japanese did their markeng homework and
Case 3
In the U.S. we expect others to honor their obligaons to us. Therefore when the Shah