Appendix E – Accounting with Special Journals
Taking It to the Net — BTN E-3
(See Dell’s Note 14 – Segment Information)
1. Large Enterprise; Public; Small and Medium Business; and Consumer.
2. The Large Enterprise segment reports $1,854 million of operating income
and the Large Enterprise segment reports $3,108 million of assets.
3. Dell’s Operating Income and Total Assets by Segment
Total Assets 2012 :
Total Assets 2011
Small & Medium
Business …………………
The Small and Medium Business had the highest segment return on
assets for the fiscal year ended 2012 with a 118.1% return. The other
three showed returns on assets ranging from 21% to 67%.
4. The six product groups reported by Dell include: Desktop PCs, Mobility,
Software and peripherals, Servers and networking, Enhanced services,
and Storage.
Mobility ……………………………………………………….
Desktop PCs …………………………..…………………..
Software and peripherals ……………………………..
Servers and networking ……………………………….
Services …………………………..………………………….
Storage ……………………………………………………….
Totals ………………………………………………………….