Exercise 23-3 (20 minutes)
Part 1
Direct materials …………………………
Direct labor ……………………………….
Variable overhead ……………………..
Fixed overhead ………………………….
Variable selling and admin. exp. ..
Fixed selling and admin. exp. …….
Total costs and expenses ………….
Net income ………………………………….
Calculations:
Normal volume sales: 80,000 units x $100 per unit = $8,000,000
Additional revenue from new order: 20,000 units x $75 per unit = $1,500,000
Additional direct materials: 20,000 units x $12.50 per unit = $250,000
Additional direct labor: 20,000 units x $15.00 per unit = $300,000
Additional variable overhead: 20,000 units x $10.00 per unit = $200,000
Additional selling and administrative expense: 20,000 units x ($14 + $5) per unit = $380,000
Based on this analysis, Goshford should accept the new business.
Part 2
Other factors that Goshford should consider before deciding whether to
accept the new business are:
Will regular customers demand a reduction in their selling price if they
hear of the sale to the new customer?
Will the new customer expect to receive the special price for future
sales?
If Goshford accepts the new business, it will be operating at full
capacity. Can they maintain that full capacity without any defects?
What will happen to regular sales if they cannot meet current customers’
expectations because of this order?