Chapter 08 – Location Planning and Analysis
Case: Hello Walmart?
[This is a good case for in-class discussion. Three groups can be formed: one to take the position of
residents, one to take the position of small businesses, and one to take the position of Walmart.]
1. Owners of small businesses:
Pro: Restaurants and other businesses that do not compete directly with Walmart generally would
2. Residents:
Pro: Another shopping option, lower prices, and other, non-competing businesses that would be
attracted by the increased traffic that Walmart would generate.
Con: Increased traffic and noise, construction inconveniences, loss of small-town atmosphere,
and loss of local businesses and jobs.
Walmart responses: The company would be a “good neighbor,” supporting the community
and providing jobs for low-skilled and handicapped workers. Construction would create
construction jobs and generate taxes and revenues for the community. Shoppers would benefit
from Walmart’s low prices. In addition, there would be an increase in the tax base.
Enrichment Module
A. Distance Measurement
B. Center of Gravity Method with Predetermined Sites
C. Factor Scoring Model
D. Emergency Facility Location
A. Distance Measurement
The companies measure distance when making two important decisions:
1. Facility Layout Decision:
Distances are estimated/measured in determining the best layout of equipment or departments
2. Facility Location Decision:
Distance measurement also is a very important input measure in determining the best location
for a new service or a manufacturing facility, relocation of an existing facility, or elimination
of an existing facility.