Chapter 15 – International Corporate Social Reporting
Solutions to Exercises and Problems:
1. In providing solution, visit the Corporate Responsibility Report 2010 of Coca-Cola
2. In providing solution, identify a 2010 audit report for a U.S. company, which refers
3. In providing solution, discuss the motivations for a company in any industry (other
4. In providing solution, identify a company (other than Toyota), which has stated
Case 15.1: Modco Inc
This case highlights the dilemma in regard to the implementation of CSR. In many countries including
the United States, CSR reporting is self-regulated. Accordingly, many companies develop their own
codes of conduct, and prepare sustainability reports voluntarily. For this purpose, they claim to use
GRI guidelines which address issues related to, among other things, environmental and social
conduct of companies. On that basis companies also claim that they are being socially responsible.
Modco is a large, profitable US MNC which has subsidiaries in many countries. With regard to CSR
reporting, the company seems to follow the general practice among companies. For example, the
company’s CEO, ‘setting the tone at the top’, emphasizes that the company is genuinely concerned
about the social and environmental dimensions of its activities. This may be because since the GFC in
2008 the global trend towards CSR and sustainability has influenced MNCs worldwide.
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