Chapter 09 – Short-Term Profit Planning: Cost-Volume-Profit (CVP) Analysis
Chapter 9
Short-Term Profit Planning: Cost-Volume-Profit (CVP) Analysis
Learning Objectives
LO 9-1 Explain cost-volume-profit (CVP) analysis, the CVP model, and the strategic role of CVP
analysis.
LO 9-2 Apply CVP analysis for breakeven planning.
LO 9-3 Apply CVP analysis for profit planning.
LO 9-4 Apply CVP for activity-based costing (ABC).
LO 9-5 Understand different approaches for dealing with risk and uncertainty in CVP analysis.
LO 9-6 Adapt CVP analysis for multiple products/services.
LO 9-7 Apply CVP analysis in not-for-profit organizations.
LO 9-8 Identify the assumptions and limitations of CVP analysis.
New in This Edition
Inclusion of a new reference (Zivney & Goebel, 2013) for expanding the basic CVP model to include
fixed financing costs and for deriving an alternative specification for Degree of Operating Leverage
(DOL), as Q ÷ (Q – B/E), where B/E equals the breakeven point defined in terms of volume, Q. See
T. Zivney and J. Goebel, “The Relationship between the Breakeven Point and Degrees of Leverage,”
Journal of Financial Education 11 (2013), pp. 122–126.
New discussion of using the Data Table option in Excel to present results of simple “What-If”
analyses
Newly added reference (McKee & McKee, 2014) for using Excel to perform basic Monte Carlo
Simulation (MCS) analysis (Thomas E. McKee and Linda J. B. McKee, “Using Excel to Perform
Monte Carlo Simulations, Strategic Finance, December 2014, pp. 47-51.)
Two updated Real-World Focus (RWF) items plus two entirely new RWF items (one dealing with
cost-structure analysis, the other dealing with operating leverage)
Six revised end-of-chapter problems
Graphical analysis of alternative cost-structure choice (including sensitivity analysis)
Increased use of Excel’s Goal Seek function throughout assignment material
Teaching Suggestions
I typically cover this chapter following Chapter 8. I explain that in Chapter 8 we show how costs behave and
how to develop cost-estimation models from actual data. These models are then used in Chapters 9, 10, 11,
and 12—to support managerial planning and decision-making. The cost-estimation models are used in
Chapter 9 directly, as a basis for understanding the relationships between costs, volume and profit—the CVP
model, which is couched as a short-term profit planning model in the sense that it captures the five factors
that, in the short run, combine to determine operating profits: sales volume, sales mix, variable cost per unit,
total fixed costs, and selling price per unit. I then explain that in Chapter 10 the cost-estimation models are
used to predict future costs in conjunction with the development of the master budget. Accurate prediction of
costs and revenues is critical to the master budgeting process. Chapter 11 deals with decision-making and cost
planning, and thus the ability to accurately predict costs and revenues is a key part of Chapter 11 as well.
Finally, in Chapter 12 we cover capital budgeting (i.e., long-term investment analysis). Inputs in capital
budgeting decision models generally include forecasted cost and cash flow data. In this way, I show the
following integrating themes for all five chapters (cost estimation, cost-volume-profit analysis, the master
budget, short-term decision-making, and capital budgeting):
9-1