Chapter 02 – Trends in Human Resource Management
HRM DVD Vol 3 Suggested Video with Discussion Questions and Possible Responses
Video Part 1: Once the Deal is Done: Making Mergers Work (20:56)
Video Summary
Every year there are thousands of mergers and acquisitions, totaling trillions of dollars.
According to studies, 2/3rds of mergers failed to live up to the expectations for them. Although
firms often join together for financial reasons, the top challenge in mergers and acquisitions is
integrating different cultures. Cultures can vary in many ways including the customs of
conducting business, how people are expected to act, and behaviors that are rewarded.
The video reviews a merger between the Australian insurance company, Bupa Australia, now
the nations largest, privately managed health insurance group, and the NBF group, which was
Australia’s second largest health insurer. Senior leaders in both companies realized that great
people were the key to delivering the promise of becoming a healthcare partner for its
customers. A major objective in the new company was to retain talented people.
The video focuses on the post merger integration process, which is critical when two large
companies join together. The Managing Director of Bupa, Richard Bowden, describes the keys
to successful integration.
Discussion Questions
1. What are some of the key strategies that companies can utilize with employees to ensuring a
successful merger or acquisition?
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