STM 89529

subject Type Homework Help
subject Pages 15
subject Words 3816
subject Authors Barbara G. Shwom, Lisa G. Snyder

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page-pf1
The passive voice ________.
A) leads to a clear and lively writing style
B) can help emphasize a certain word by placing it in the subject of the sentence
C) may be appropriate when you want to assign blame
D) is never appropriate in business writing
E) is grammatically incorrect
Answer:
Ending a persuasive claim letter with a closing that expresses the desire of purchasing
from the store in the future ________.
A) can be perceived as a benefit from granting the request
B) is a form of bribery, and as such is unethical
C) is unethical because it involves an implied threat
D) will likely influence the recipient not to comply with your request
E) is inappropriate and such a closing should only be used in a routine claim letter
Answer:
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Which of the following is NOT an advantage of looking at books in a school library?
A) They usually have the newest titles, and if they don't have a book that you want they
can order it and get it for you right away.
B) If you find a book that is useful for your research, you can browse the area around it
on the shelves to find similar titles.
C) Librarians and faculty have determined that the books on the shelves are worthy of
being in the library's collection.
D) A library's online catalog allows you to do key word searches using many of the
same techniques you use for a web search.
E) If your library doesn't have a book that you want, then you may be able to get it
borrowed from another library.
Answer:
Which of the following mediums of presentations is most likely to be used when the
presenter wants to communicate complex material that people need to look at carefully?
A) podcasts
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B) flipcharts
C) slides
D) props
E) document cameras
Answer:
Cutting and pasting a sample cover letter into a new document, and then replacing the
name and job description with yours ________.
A) helps you sell your strength more effectively than writing it yourself
B) is a quick, easy, and ethical way to create your own cover letter
C) is more effective than creating your own personal template that you modify for each
new job application
D) passes up a valuable opportunity to create a customized letter selling your specific
strengths and skills
E) results in a more persuasive letter than the one you would have created on your own
Answer:
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The interviewer has arranged to call Veronica. Which of the following steps taken by
Veronica is considered inappropriate during the telephone interview?
A) Veronica should find out how to pronounce the name of her interviewer in advance
of the call.
B) Veronica should answer immediately after the first ring so she appears interested.
C) Veronica should answer the phone calmly; "Hello. This is Veronica Andrews."
D) Veronica should not chew gum, drink beverages, or eat anything during the call.
E) Veronica should have the company call her on a landline instead of a cell phone.
Answer:
Your bid to set up the computer system at Evergreen, a small local business, was
accepted. Today you found out that the software that Evergreen's systems require just
had a price increase, so your bid will need to increase to reflect this change.
Including which of the following in your message communicating the price increase to
Evergreen will best ensure that your audience will accept the bad news?
A) a justification that the increase is due to an unexpected jump in the price of the
software
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B) a statement that the increase is unavoidable and due to circumstances beyond your
control
C) a profuse apology that you must increase your price
D) an acknowledgement that the customer will be disappointed by this news
E) a comment that the price increase will result in hidden benefits
Answer:
Which of the following is an informational report?
A) a report recommending action based on what was discussed at a meeting
B) a report summarizing a meeting that happened last week
C) a report analyzing the options for outsourcing an important task
D) a report providing results based on the evaluation of the data obtained from a focus
group
E) a report endorsing a particular solution to a problem
Answer:
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Which of the following is a suitable way to establish credibility?
A) maintain a safe and respectful distance from the audience
B) avoid mentioning of your key credentials so as to not sound boastful
C) mention an affinity with a source credible to your audience
D) present a biased point of view that favors your requirements
E) do not mention your educational qualifications and expertise
Answer:
In business reports, verbal and visual elements should ________.
A) play unrelated roles
B) each strive to independently communicate the full message of the report
C) be integrated together
D) compete for the audience's attention
E) be standalone aspects of the report that do not refer to each other
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Answer:
Using the search string "cake recipe" - "egg" in a search engine would yield results
________.
A) about either eggs or cake recipes but not both
B) of cake recipes that mention eggs
C) about both cake recipes and eggs
D) of cake recipes that do not mention eggs
E) about disadvantages of adding eggs to cake
Answer:
Which of the following key decisions is involved in composing?
A) What must be the purpose of the message?
B) Which mode of communication must be used?
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C) How can the content be revised effectively?
D) How can the format be designed for best effect?
E) How can the audience and their needs be analyzed??
Answer:
Because the conclusion is the last thing the audience hears, it may be the first thing the
audience remembers days or weeks after your presentation. This is called the ________.
A) belief bias
B) ambiguity effect
C) confirmation bias
D) recency effect
E) focusing effect
Answer:
page-pf9
In the context of résumés, objectives ________.
A) are required on all résumés
B) should never appear on résumés
C) must be vague and general enough to apply to a wide range of positions
D) should clearly express what you want to get from the employer
E) must directly and concisely state what you can do for the company
Answer:
When nonverbal signals reinforce your words, ________.
A) listeners remember what you say better
B) your audience will not have confidence in your words
C) your nonverbal communication carries less weight than your words
D) you undermine your persuasiveness
E) your cues conflict with your message
Answer:
page-pfa
Which of the following is true of workplace research?
A) Its starting point is a topic.
B) The goal of most workplace research is for the researcher to invent a new product.
C) Employers will expect you to have all the information you need at your fingertips.
D) You will need to find appropriate sources.
E) It requires skills completely different from those used in academic research.
Answer:
A deep web portal ________.
A) finds only that information which is aimed at the public and consumers
B) accesses free information exclusively
C) is not of much use in a professional environment
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D) omits information in publications that require a subscription
E) performs federated searches
Answer:
Which of the following is most likely to be the desired outcome of this message?
A) The recipient will decide to purchase Brite.
B) The recipient will be impressed by the new cleaning power of Brite.
C) The recipient will do his or her laundry using a competing detergent.
D) The recipient will throw away packages of Brite with the old formula.
E) The recipient will compare Brite with other laundry detergents.
Answer:
page-pfc
Eileen finished college with a 5.21 GPA. She started a job after graduation and now,
two years later, she is looking for a new position. Which of the following is true in her
case?
A) She should round her GPA up to 5 and include it on her résumé.
B) She should not include her GPA on her résumé because she has two years of work
experience following college.
C) She should include her GPA on her résumé because if she doesn't, hiring managers
may assume it is very low, perhaps lower than it actually is.
D) She should not include her GPA on her résumé because it is not above 8.
E) She should round her GPA up to 6 and include it on her résumé.
Answer:
On your first day at a new job you receive an email asking you to submit your SBDs by
Friday, so they can be vetted for inclusion in the new module. You need to ask for
clarification as you don't know what is being asked of you. This is an example of a
barrier to ________.
A) passive listening
B) active listening
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C) listening comprehension
D) interpretation
E) nonverbal communication
Answer:
When doing background research on your topic, asking, "What else exists that serves
similar purposes?" is a question about the topic's ________.
A) categories
B) history
C) popularity
D) appeal
E) context and structure
Answer:
page-pfe
They arrive at the restaurant and are seated. Which of the following must be avoided by
David?
A) putting his bag or briefcase on the floor or on the back of his chair
B) putting his napkin on his lap
C) following his host's lead when it comes to ordering
D) asking for a doggie bag if he doesn't finish his meal
E) placing the silverware diagonally across his plate after he has finished his meal
Answer:
________ uses a predetermined list of questions to collect a structured set of
information from a selected audience.
A) Covert observational research
B) Survey research
C) Trace analysis
D) Observational research
E) Tertiary research
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Answer:
When you conduct a search in most web search engines, you can use ________ as a
wild-card symbol within a phrase to represent an unknown word.
A) a question mark (?)
B) a capital W (W)
C) an asterisk (*)
D) an ampersand (&)
E) a minus symbol (-)
Answer:
After expressing the bad news to your customer you think of offering her some
page-pf10
alternatives to try to preserve her goodwill and achieve a positive business result. In this
context, which of the following options would NOT be a good choice to include in your
message?
A) I am sure that if you go on the Internet you can find another blanket that you will
like.
B) I can check with other suppliers to see if they can provide this print or a reasonable
facsimile.
C) I can check with my supplier to see when he will get more of these blankets in stock.
D) I can provide you with a blanket in a similar motif or a similar color scheme.
E) I can provide some additional choices of new prints that were just released.
Answer:
A(n) ________ is essentially a targeted marketing letter directed to someone who you
believe may benefit from your products or services.
A) internal proposal
B) unsolicited sales proposal
C) RFP
D) competitive proposal
E) solicited sales proposal
page-pf11
Answer:
In the context of creating a professional brand, which of the following terms best
represents a concise statement designed to communicate your value and initiate a
deeper conversation?
A) value proposition
B) elevator pitch
C) mission statement
D) memorandum
E) vision statement
Answer:
Maria says that you should always choose the communication medium preferred by
page-pf12
your audience. Discuss this idea.
Answer:
Which of the following statements is most likely to be true regarding a competitive
proposal?
A) In a competitive proposal situation, your audience will not be considering any offers
other than yours.
B) A competitive proposal is the one you initiate without receiving any request from the
audience.
C) While developing a competitive proposal, you will need to identify audience
requirements, as the requirements will not be stated explicitly.
D) While developing a competitive proposal, you should consider the benefits you
provide compared to your competition
E) Proposals that respond to RFPs are never competitive.
page-pf13
Answer:
According to the model first proposed by Tuckman, which of the following occurs
during the storming stage of team development?
A) Team members discuss and resolve problems.
B) Team members work collaboratively.
C) Team members achieve a high level of productivity.
D) Team members experience conflict and tension.
E) Team members decide to create standards about communication and accountability.
Answer:
________ are visual effects that control when and how elements appear on your slides
while you present.
page-pf14
A) Dot leaders
B) Animations
C) Storyboards
D) Slide masters
E) Hyperlinks
Answer:
Which of the following statements is true regarding the use of a document camera
during a presentation?
A) It encourages the audience to collaborate, interact, and create content.
B) It helps in communicating complex material that people need to look at carefully.
C) It is typically used while presenting to a small audience in a small room.
D) It is typically used while presenting to a distant audience accessible by computer
technology.
E) It can be used to share content that is not in electronic form.
Answer:

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