STM 38020

subject Type Homework Help
subject Pages 21
subject Words 4441
subject Authors Courtland L. Bovée, John V. Thill

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page-pf1
All of the following are examples of unethical communication except
A) using jargon.
B) selective misquoting.
C) distorting visuals.
D) plagiarism.
Answer:
Group members who are motivated mainly to fulfill personal needs play a
A) team-maintenance role.
B) task-facilitating role.
C) self-oriented role.
D) coordinating role.
Answer:
page-pf2
You should keep ________ of your résumé on hand, in case a prospective employer
wants you to send your résumé in the body of an email message.
A) an MS Word version
B) a plain-text version
C) an RTF version
D) a PDF version
Answer:
The ________ conveys the essence of the report to the readers in a manner that can be
less formal than the rest of the report.
A) letter or translation
B) letter of transition
C) letter of transmittal
D) letter transposition
Answer:
page-pf3
A ________ offers regular podcasts on a consistent theme, designed for a public
audience.
A) cyber scheduler
B) social stratagem
C) podcasting channel
D) programming network
Answer:
An infographic résumé uses ________ to convey a person's career development and
skill set.
A) storyboarding
B) visual metaphors
C) pull quotes and boilerplate text
D) keyword summaries
page-pf4
Answer:
Sometimes, a group member may have a hidden agenda: a private, counterproductive
motive that will affect the group's interaction. All of the following except the desire to
________ are examples of possible hidden agendas.
A) take control of the group
B) reconcile schedule conflicts for group meetings
C) undermine someone else on the team
D) pursue a business goal that runs counter to the group's mission
Answer:
According to your textbook, which of the following techniques is a best practice for
delivering bad news?
page-pf5
A) Maximize the space devoted to it.
B) Make the bad news seem trivial.
C) Withhold important information.
D) Deemphasize it visually and grammatically.
Answer:
When you're writing a business message, use headings and subheadings to
A) reveal how your document is organized.
B) capture the attention of your readers.
C) indicate shifts from one idea to the next.
D) all of the above.
Answer:
page-pf6
In the following sentence, which word should NOT be capitalized? "After talking with
President Hilda Bruckner, Morton decided that the Insurance industry would provide a
suitable career for someone who was a graduate of the Department of Business at Gable
University."
A) Department
B) President
C) Gable
D) Insurance
Answer:
The closing section of a positive message
A) highlights a benefit to the audience or expresses goodwill.
B) states the main idea.
C) is the longest part.
D) provides resale information.
Answer:
page-pf7
Employers use preliminary screening interviews to
A) find out as much as possible about each job candidate, just in case their top
candidate turns them down.
B) give employment tests.
C) filter out applicants who are unqualified or otherwise not a good fit for the
organization.
D) offer jobs to the best candidates.
Answer:
Website authors use the ________ to cover the most important information briefly at
first and then to gradually reveal successive layers of detail.
A) beginning, middle, end approach
B) unfolding scroll theory
page-pf8
C) inverted pyramid style
D) sequential plan
Answer:
The primary audience for your message should always include
A) all who receive it.
B) the key decision makers in the audience.
C) those people with the highest status.
D) those people who represent the opinions and attitudes of the majority.
Answer:
When using the AIDA approach to persuasion, which of the following would be the best
page-pf9
opening to your message?
A) How are you today?
B) I know you've heard this all before, but ...
C) Are you spending way too much on prescription drugs?
D) This is an important message.
Answer:
The term type style refers to
A) the space around text and between text columns.
B) any modification that lends contrast or emphasis to type.
C) a combination of text, graphics, photographs, audio, video, and interactivity.
D) the letters, numbers, and other text characters in a message.
Answer:
page-pfa
In workplace writing, doing all of the following except ________ will help you achieve
a tone that is conversational yet still businesslike.
A) using text messaging acronyms throughout the message
B) being careful about the use of humor in the message
C) being careful about the level of intimacy in the message
D) avoiding stale and pompous language in the message
Answer:
When you need to show processes, transformations, and other activities, the most
effective visual choice would be
A) infographics.
B) flowcharts and diagrams.
C) animations and videos.
D) data visualizations.
page-pfb
Answer:
Because many email programs display the first few words or lines of incoming
messages, you should
A) be vague in your first sentence, to entice the reader to open the message.
B) leave several blank lines at the beginning of each message.
C) treat the first sentence of the message as an extension of your subject line.
D) use phrases such as "MUST READ" in your first sentence.
Answer:
To actually receive a message, a person needs to do all of the following except
A) comprehend the message.
B) sense the presence of the message.
C) select it from other competing messages.
page-pfc
D) perceive it as an actual message.
Answer:
An important aspect of mobile communication in the workplace is ________, which
integrates voice, video, instant messaging, and real-time collaboration into a single
system.
A) business communication
B) unified communication
C) peripatetic communication
D) digital communication
Answer:
page-pfd
The CEO of a pharmaceutical company asks you assess the company's adherence to
laws governing television ads for prescription drugs. The CEO has requested a
A) personal activity report.
B) work plan.
C) compliance report.
D) policy report.
Answer:
Microbloggers often send messages with ________ that provide links to more
information.
A) teasers
B) suggestions
C) backlogs
D) innuendos
Answer:
page-pfe
Select the sentence with the best "you" attitude.
A) Because your report was poorly written, we cannot accept it.
B) Your report failed to meet company requirements.
C) When we receive a report that is professional, we can act on your recommendations.
D) Once your application is complete, you should receive a response within two weeks.
Answer:
If you plan to grant a claim made by a customer who's clearly at fault,
A) pinpoint the customer's shortcomings to discourage future mistakes.
B) discourage future mistakes without insulting the customer.
C) scold the customer to discourage future mistakes.
D) post the situation on social media to discourage future mistakes.
page-pff
Answer:
When choosing the clothing you will wear for an interview, the best policy is to
A) pick something that will make you stand out from the crowd.
B) wear only bright colors.
C) dress as comfortably as possible.
D) dress conservatively.
Answer:
The ability to update content quickly and easily makes ________ a natural medium
when communicators want to get messages out in a hurry.
A) websites
B) podcasting channels
C) blogs or microblogs
page-pf10
D) user-generated content sites
Answer:
Using networking to make informal connections with mutually beneficial business
contacts is more important than ever because
A) having a social media profile looks good on your résumé.
B) most employers prefer to ask current employees for recommendations first.
C) the vast majority of jobs are advertised on social networking sites.
D) networking is all about finding people who can help you.
Answer:
In a ________, one or more interviewers meet with several candidates at the same time.
page-pf11
A) conversational interview
B) stress interview
C) group interview
D) behavioral interview
Answer:
For business presentations, time constraints are usually
A) rigid, permitting little or no flexibility.
B) meaningless audiences expect presenters to take a little more time than they're
allotted.
C) imposed only on lower-level employees.
D) not important if you are presenting to your colleagues.
Answer:
page-pf12
List three situations in which the passive voice can help you demonstrate the "you"
attitude.
Answer:
What is a request for proposals (RFP)?
Answer:
Why is it important for visuals and text to work together closely in business
page-pf13
documents? Identify four techniques you can use to integrate text and visuals
successfully.
Answer:
As it pertains to a visual, what are the functions of a title? Identify and compare the two
types of titles.
Answer:
Once you have decided that a meeting is necessary, what four strategies can help you
plan it effectively?
page-pf14
Answer:
Explain why it is important to prioritize your research needs early in the process of
conducting business research.
Answer:
List three functions of the close in a business report.
Answer:
page-pf15
Provide at least five guidelines to observe when making negative organizational
announcements.
Answer:
Discuss how differentiating between various digital media tools can get complicated as
systems and people use those tools in new and creative ways.
Answer:
page-pf16
Identify and discuss four techniques you can to make the content of a message "mobile
friendly."
Answer:
Rewrite the following sentence to eliminate redundancies: "The engineers collaborated
together in order to produce the uniquely original final outcomes of their research."
Answer:
page-pf17
Briefly describe the elements of a negative message that uses the indirect approach.
Answer:
Discuss the concept of unified communication as it applies to mobile communication
and collaboration.
Answer:
page-pf18
In responding favorably to a claim even though the customer was at fault, what should
you try to accomplish in the body of your message?
Answer:
Describe the three-step strategy for requesting information and action.
Answer:
Describe six strategies for producing surveys that are both valid and reliable.
Answer:
page-pf19
List at least three drawbacks of using instant messaging in business.
Answer:
Briefly define media richness and provide at least one example each of a rich medium
and a lean medium.
Answer:
page-pf1a
Why are appreciation messages important? What should they include?
Answer:
Describe six strategies (in addition to using the AIDA format) for strengthening your
argument in business proposals.
Answer:

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