STM 33954

subject Type Homework Help
subject Pages 9
subject Words 2425
subject Authors Courtland L. Bovee, John V. Thill

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page-pf1
Which type of presentation includes activity recorded on a computer, with an audio
voiceover?
A) Webcasts
B) Screencasts
C) Twebinars
D) Backchannels
E) Nonlinear presentations
As soon as a crisis hits, companies should set up a news center for company
representatives and the media. Best practices for the news center will include all of the
following EXCEPT
A) releasing contact information for everyone involved.
B) having trained personnel on site around the clock.
C) directing incoming inquires to a designated spokesperson.
D) providing complete information packets to the media as soon as possible.
When you must deliver bad news in the workplace, remember that
A) you should de-emphasize the news at all costs.
B) your feelings, as well as the feelings of anyone who receives the message, are
irrelevant.
C) delaying, downplaying, or distorting the news may be unethical or illegal.
D) internal and external audiences will react to the news in the same way.
E) bad news in the workplace is routine and should be handled as such.
page-pf2
According to the textbook, your communication style involves the choices you make to
express yourself. Which one of the following will not have an effect on your
communication style?
A) The words you select
B) The way you use words in sentences
C) The way you build paragraphs from individual sentences
D) None of the above.
Which of the following is one way to increase the chance that your message is received
by the audience?
A) Consider the audience's expectations for delivery
B) Always send the message via email so there is a copy available
C) Call the audience to let them know a message is being sent
D) Copy leadership on the message
E) Minimize the use of spam filters
Which of the following is the most common non-voice use of smartphones for business
professionals under age 40?
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A) Collaborative writing
B) Reading
C) Email
D) GPS use
E) Web browsing
Which of the following is an advantage of a written, printed communication?
A) It can be used to create immediate interaction
B) It emphasizes inappropriate emotional components
C) It gives the recipient time to process the message before responding
D) It creates distortion that can shape a message in a positive way
E) It is fast to deliver
An employment interview is
A) an unplanned dialogue with a representative from a potential employer.
B) a monologue about your knowledge, skills, and abilities.
C) a formal meeting during which you and the interviewer ask questions and exchange
information.
D) a one-way communication pipeline in which the interviewer asks questions and you
answer them.
page-pf4
Within two days after a job interview, send a ________, even if you think you won't get
the job.
A) list of references
B) follow-up message
C) link to your Facebook page
D) list of your accomplishments
E) new, updated rsum
________ for electronic media include conversations, comments and critiques,
orientations, summaries, and narratives.
A) Shared systems
B) Compositional modes
C) Interactive approaches
D) Transactional methodologies
When a job interviewer indicates the interview is coming to a close, you should
A) try to prolong the interview, since the more the interviewer interacts with you, the
better impression you'll make.
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B) leave as quickly as possible.
C) find out what will happen next.
D) press for an immediate decision on whether or not you got the job.
E) ask how you compare to other candidates.
The ideal balance between the visual and the verbal depends on
A) the nature of your audience.
B) the length of the report/presentation.
C) the amount of money available for underwriting the costs of graphics.
D) internal company guidelines.
E) the placement of the visual.
Which of the following can help you visualize relationships among different parts of a
complex message?
A) Direct approach
B) Outlining
C) Scope
D) Indirect approach
E) Identifying the main idea
page-pf6
Which of the following is the ability to create and interpret images effectively?
A) Production
B) Visual design
C) Integration
D) Visual literacy
E) Visual symbolism
When you speculate about the cause of a problem, you are forming a ________, a
potential explanation that needs to be tested.
A) hypothesis
B) prospectus
C) quandary
D) supposition
E) direct analysis
page-pf7
Which of these factors should guide your choice of sentence structure?
A) The relationship of the ideas you want to express
B) The number of subordinate clauses
C) The number of main ideas that must be covered in the message
D) The cause-and-effect examples you have
E) The length of the message
Which of the following is an outcome of selective listening?
A) Passive listening
B) Extensive questions
C) Remembering what you think the speaker probably said
D) More focus on the speaker
E) More meaningful nonverbal feedback
Understanding how people view scheduled appointments is an aspect of which area of
doing business in other cultures?
A) Understanding social customers
B) Economic and business institutions
C) Religious and social beliefs
D) Political patters
E) The nature of ethics, values, and laws
page-pf8
________ focuses on the process and outcomes of communication, whereas ________
delivers criticism with no guidance to stimulate improvement.
A) Intuitive feedback; rational feedback
B) Circular feedback; linear feedback
C) Open feedback; closed feedback
D) Constructive feedback; destructive feedback
Why should the direct approach be used for routine replies and positive messages?
A) The reader will want to know what is in it for them
B) The reader will be generally interested in what you have to say
C) The reader will want a chance to discuss an issue
D) The reader will need to be reminded why the issue is important
E) It saves the writer time in crafting the message
Which of the following is the purpose of using builds in a slide presentation?
page-pf9
A) To determine how one slide is replaced by the next
B) To control the release of text and other elements on each slide
C) To replace transitions
D) To incorporate sound effects
E) To create a smooth, subtle effect that is easy for the audience to follow
When organizing a speech or presentation, your first step is to
A) develop an outline.
B) define the main idea.
C) write the introduction.
D) decide on the delivery style.
Today, many executives feel profit and market share would improve if employees
improved in what skill?
A) Time management
B) Technology
C) Cultural competency
D) International communications
E) Ethnocentrism
page-pfa
Which of the following can be used to capture, store, and share information between
members of the organization?
A) Social media
B) Conclusions
C) Statistical analysis
D) Citations
E) Knowledge management
Which of the follow explains how investors can profit from investments in an
organization?
A) Design and development plan
B) Operations plan
C) Critical risks and problems
D) Financial projections
E) Exit strategy
page-pfb
Which of the following should be one of the key parts of developing a social media
strategy?
A) Remember it is a lecture or sales pitch
B) Write in the same formal style used for other business communications
C) Get involved and stay involved in the conversation
D) Products and services should be promoted directly and often
E) Posts should only be made on a specialized network
When preparing numerical tables, you should
A) be sure to identify the units you are using.
B) use at least three colors to hold the audience's attention.
C) use a font no larger than 9 points.
D) do all of the above.
Use the ________ to deliver bad news, if you have to get the reader's attention
page-pfc
immediately.
A) dialectic approach
B) bidirectional approach
C) direct approach
D) indirect approach
E) persuasive approach
The term type style refers to
A) the space around text and between text columns.
B) any modification that lends contrast or emphasis to type.
C) a combination of text, graphics, photographs, audio, video, and interactivity.
D) the letters, numbers, and other text characters in a message.
Potential employers view your rsum as
A) nothing more than a routine employment-related document.
B) incidental to your workplace credibility.
C) evidence of your attention to detail and quality.
D) your opportunity to channel your creative spirit.
E) a reflection of your interests and desires.
page-pfd

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