All of the following are characteristic of the global economy EXCEPT
a. the increasing importance of developing countries as sources of revenue growth.
b. the free movement of goods, services, people, skills, and ideas across geographic
borders.
c. the increased use of tariffs to protect industries.
d. higher levels of opportunities and challenges.
CaseScenario3:B.B.Mangler.
B.B. Mangler is a top U.S. business-to-business distributor of maintenance, repair, and
service equipment, components, and supplies such as compressors, motors, signs,
lighting and welding equipment, and hand and power tools. Customers include
contractors, service and maintenance shops, manufacturers, hotels, government, and
health care and educational facilities. Mangler’s industry is typically referred to as
MRO, an acronym for
maintenance, repair, and supplies. Mangler states its strategy as having the “capacity to
quickly offer an unmatched breadth of lowest total cost MRO solutions to business.”
Mangler’s GoMRO sourcing center for indirect spot buys locates products through its
unique database of 8,000 suppliers and 5 million products. Mangler also dominates the
North American market in terms of its sheer local physical presence. It has 388 physical
branches in the U.S. largest cities, including Puerto Rico (90 percent of sales), 184 in
Canada, and 5 in Mexico. This physical presence also has garnered Mangler a
reputation for excellent, dependable service in its target markets, which in turn
translates into a vast and loyal clientele.
Mangler’s physical locations are best an example of The Internet threatens to displace
physical locations as a basis for competitive advantage. If Mangler’s vast network of
branch offices were an integral part of its core competencies, what might the branches
become if the basis for competitive advantage in the MRO industry moves to the
Internet?
A. a core rigidity