A new drug has not been approved by the FDA to sell in the U.S. because further testing
is needed. The company has a chance to sell its product in another country immediately
to start recovering the costs of R & D and production three years ahead of time. This
example places the decision in which of the categories from the text?
a. The ethical domain
b. The domain of free choice
c. The legal domain
d. The obstructive category
e. The protective domain
Bobby, a product manager, wants to increase the market share of his product. He is
unsure about how to go about it, not knowing for sure how costs, price, the competition,
and the quality of his product will interact to influence market share. Bobby is operating
under a condition of _____.
a. risk
b. ambiguity
c. certainty
d. uncertainty
e. brainstorming