The demands of stakeholder groups constitute one principal set of inputs to the
company
A. Annual report
B. Credit report
C. Mission
D. Public relations message
________ are key, routine activities that must be undertaken in each functional area.
A. Business tactics
B. Resource tactics
C. Functional tactics
D. Corporate tactics
_______ responsibilities are those that are voluntarily assumed by a business
organization.
A. Legal
B. Ethical
C. Discretionary
D. Economic
Which of the following is NOT a benefit of formal, written policies?
A. They make variation in the treatment of individual problems more likely
B. They reduce misunderstanding
C. They systematically enhance indirect control and organization-wide coordination of
the key purposes of policies
D. They communicate the authorization or sanction of policies more clearly
A multi-national corporation:
A. Has limited location options for functional activities
B. Should not have different locations for marketing and operations
C. Should spread research and development functions across facilities
D. Must determine how to coordinate activities
The _________ matrix was developed by McKinsey & Company at General Electric.
A. Industry awareness
B. Growth-share
C. Industry attractiveness-business strength
D. Strategic environments
According to the patching approach, strategic analysis should:
A. Focus on strategic processes alone
B. Focus on strategic processes more than strategic positioning
C. Focus on strategic positioning more than strategic planning
D. Focus on strategic positioning more than strategic processes
The overriding goal of a control system is to enable the ____ and ________ of the
business.
A. Improvement, diversification
B. Process, development
C. Survival, long-term success
D. Invention, entrepreneurship
The immediate external environment includes:
A. Competitors
B. S. B. U. s
C. Divisions
D. Management
Production operations’ capabilities to improve product and reduce costs and ability to
share or reduce capacity is associated with which of the strategies of industry growth?
A. Growth
B. Decline
C. Introduction
D. Maturity
Existence of an ability to add skilled personnel motivated and loyal workforce represent
personnel capabilities at which stage of the industry evolution?
A. Maturity
B. Decline
C. Introduction
D. Growth
Strategic alliances have several advantages for firms seeking agile, responsive
organizational structures. Which of the following is NOT an advantage of such an
arrangement?
A. Networking and relationship building
B. Increased control over proprietary information and intellectual property
C. Leverages several firms’ core competencies
D. Limits capital investment
Skills in achieving differentiation characterize winners in ________ businesses
A. Volume
B. Stalemate
C. Specialization
D. Fragmented
Which of the following is NOT an example of an opportunity for the firm?
A. Identification of a previously overlooked market segment
B. Improved buyer or supplier relationships
C. Positive changes in regulatory circumstances
D. Strong reputation and image with a key demographic
The unique purpose that sets a company apart from others of its type and identifies the
scope of its operations. In product, market and technology terms is defined as (the)
A. Adverse selection
B. Company mission
C. Moral hazard problem
D. Vision statement
The doubling of EPS within 5 years with increases in each intervening year is called
a(n):
A. Mission
B. Long-term objective
C. Action plan D. Short-term objective
_______ is an idea factor involving traditional research techniques to find ideas.
A. Need spotting
B. Mental invention
C. Solution spotting
D. Market research
The division, in a divisional structure is usually ________, which facilitates accurate
assessment of profit and loss.
A. Totally autonomous
B. Asked to cede profit responsibility
C. Given profit responsibility
D. Given total authority over a project
_____ has led brand marketers to realize they need to take a multidomestic approach to
be more responsive to local preferences.
A. The rise of supplier dominance
B. The rise of a consumer culture
C. Globalization in general
D. Environmental awareness
Which of the following is NOT a value discipline?
A. Operational excellence
B. Cost leadership
C. Customer intimacy
D. Product leadership
_______ need to be brief, be axiomatic and convey fundamental guidelines to decisions
or actions.
A. Key rules
B. Fundamental rules
C. Competitive advantages
D. Simple rules
Striving to create and market unique products for varied customer groups is called:
A. Cost leadership
B. Differentiation
C. Focus
D. Concentrated growth
How many strategic approaches are suggested by the Industry Attractiveness-Business
Strength matrix?
A. 2
B. 4
C. 3
D. 5
Closed countries typically have _______ policies.
A. Open
B. Isolationist
C. Many
D. Few
Patents and trademarks are examples of
A. Tangible assets
B. Intangible assets
C. Capabilities
D. Competencies
_________ is an idea factor involving finding a new way of using an existing
technology.
A. Trend following
B. Need spotting
C. Solution spotting
D. Random events
Most businesses in this country and around the world are:
A. Matrix organizations
B. Product-process organizations
C. Simple organizations
D. Strategic business units
___________ is the most frequently outsourced functional activity at 75 percent.
A. Marketing
B. Payroll
C. Travel
D. HR
Business strategies in maturing industries should avoid all of these pitfalls EXCEPT
which one?
A. Avoid sacrificing market share too quickly
B. Make a clear choice among three generic strategies and avoid the middle-ground
approach
C. Avoid waiting too long to respond to price reductions
D. Avoid horizontal integration to acquire rival firms
The ___________ typically uses measures like cash flow, return on equity, sales and
income growth as part of the balanced scorecard approach.
A. Customer perspective
B. Business process perspective
C. Learning and growth perspective
D. Financial perspective
Profitability is the ______ goal of a business organization.
A. Mainstay
B. Least important
C. Non economic
D. Subjective