Which of the following is true with regard to women in small businesses?
A. Women-owned businesses are the slowest growing sector of all U.S. businesses.
B. Women-owned firms accounted for 25 percent of small business revenue nationally.
C. Women prefer less-risky firms, which also tend to be firms with lower returns.
D. Women prefer more high-tech firms, as well as firms where technology is central to
the business than men.
Grantor retained annuity trusts are used in:
A. tax management.
B. liquidity enhancements.
C. estate freezes.
D. walkways.
The sales plan of a marketing strategy focuses on:
A. the longer-term partnerships to be sought.
B. the new markets to be pursued.
C. the ways to leverage a firm’s assets.
D. the day-to-day specifics of how sales are achieved.
Smith & Roden Enterprises (SRE), a law firm, paid a leading search engine to put their
company’s website at the top of the search engine’s search list. This form of advertising
used by SRE for promotion of their firm is known as _____.
A. sponsored link
B. embedded placement
C. trackback submitter
D. benchmarking
A(n) _____ credit is a credit agreement that allows the borrower to pay all or part of the
balance at any time; as the loan balance is paid off, it becomes available to be borrowed
again.
A. revolving
B. installment
C. social
D. primary
Which of the following federal employment laws requires the payment of same wages
to males and females for work requiring equal skill, effort, and responsibility in similar
working conditions?
A. Fair Labor Standards Act
B. Immigration Reform and Control Act of 1986
C. Worker Adjustment and Retraining Notification Act
D. Executive Order No. 11246
A(n) _____ is the name under which a business is operated.
A. patent
B. assumed name
C. trademark
D. copyright
According to the five factors most valuable to employees, which of the following is a
reason employees leave a company?
A. Being put through different types of training
B. Being asked to make on-the-spot decisions for the companies’ best interest
C. Being shown that the decisions employees make and the work they perform have a
direct impact on the product or service provided
D. Being denied professional development and learning opportunities to expand their
job responsibility
Which of the following is most likely to be an advantage of buying an existing
business?
A. It is easy to find an appropriate existing business for sale given the technology today.
B. Purchasing a business often requires less cash outlay than for creating a start-up.
C. Existing managers and employees embrace change due to continuing operations that
provide job security.
D. New technology needs are eliminated when buying an existing business.
_____ is the process of dividing the market into smaller portions of people who have
certain common characteristics.
A. Target optimization
B. Market penetration
C. Segmentation
D. Market recognition
Which of the following statements is true regarding special-purpose plans?
A. PPMs focus on the market and operationalization of a new invention.
B. Operational plans should be drafted by lawyers.
C. An invention plan is designed to be used internally for management purposes.
D. A proof-of-concept Web site asks viewers to provide feedback on the concept.
Danielle, a graduate in fashion technology, always found it tough to find clothes for her
as she belonged to the category of plus-size. Hence, she launched her clothing brand
Taurus Trends that catered to the needs of plus-size and extremely tall women. In
developing a marketing plan, Danielle should typically begin by defining the _____.
A. target market
B. current situation
C. 4 Ps
D. marketing strategy
Which of the following statements is true about caveat emptor?
A. As a legal principle, the phrase has been routinely approved.
B. It is often the first line of defense by producers of shoddy merchandise.
C. Using it as a defense puts the entrepreneur who uses it in a positive light.
D. A business using it as a principle is considered highly legitimate and accountable.
Arbitration differs from mediation in that arbitration:
A. works outside the court system.
B. is less costly than mediation.
C. requires that both parties represent themselves.
D. has limited appeal possibilities.
– In creating a marketing plan, a firm typically identifies its competition and
understands its strengths and weaknesses in a stage where the firm:
A. discusses its target market.
B. examines its current situation.
C. details its marketing strategy and objectives.
D. addresses the marketing mix.
Which of the following steps helps to protect cash from being stolen by employees?
A. Running periodic credit checks on employees who have access to a business’s
finances
B. Having internal and external audits and ignoring any variances in the budget
C. Assigning only one person to authorize bill payments and to write the checks for
payments
D. Hiring an employee to examine every aspect of cash inflows of a business
Which of the following statements is true of a vision statement?
A. An overview of a business and its immediate goals form a vision statement.
B. A vision statement describes a firm’s goal and its competitive advantages.
C. A tagline or a slogan is a good way to present vision statements.
D. A vision statement gives more detail about a business than an executive summary.
Which of the following is an example of full-time self-employment?
A. Angela, who works as a columnist in a local newspaper for 30 hours a week
B. Brandon, who works as an intern in a law firm for less than 35 hours a week
C. Peggy, who has a business of personalized gifts, works for a minimum of 40 hours a
week
D. Joey, who is a food critic, works only 14 hours a week