Scenario: Blickinstock at the Crossroads
Auto parts supplier, Blickinstock Ltd., would like to expand its presence in Latin
America. To that end, Blickinstock is trying to decide whether to purchase an existing
company in a remote region of Argentina or build its own subsidiary. Keith Moon,
Blickinstock’s vice president of global business development, will be making a
presentation to the board outlining the company’s options. Portfolio investment is the
purchase of physical assets of a company in another country to gain a degree of
management control.
Scenario: TeleToys Inc.
TeleToys Inc., a U.S.-based company, recently opened eighteen new toy stores in
Brazil, acquired a women’s clothing company in Canada, and closed its men’s clothing
line in Australia. The company has a structure that organizes its global operations into
geographic regions.
TeleToys recently opened eighteen new toy stores in Brazil. This move can best be
described as a ________ strategy.
A) growth
B) stability
C) retrenchment
D) differentiation