C. shows the relationship between the quantity supplied of X and variables other than
its price.
D. does not include technology.
Advertising is an aspect of a firm’s:
A. performance.
B. structure.
C. environment.
D. conduct.
There are two existing firms in the market for computer chips. Firm A knows how to
reduce the production costs for the chip and is considering whether to adopt the
innovation or not. Innovation incurs a fixed setup cost of C, while increasing the
revenue. However, once the new technology is adopted, another firm, B, can adopt it
with a smaller setup cost of C/3. If A innovates and B does not, A earns $30 in revenue
while B earns $10. If A innovates and B does likewise, both firms earn $20 in revenue.
If neither firm innovates, both earn $10. If C = 12, which is the perfect equilibrium of
the game?
A. A innovates, B does not.
B. A innovates, B innovates.
C. Neither firm innovates.