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Prospecting is the process of attempting to locate and identify potential customers.
The purpose of the statement of cash flow is to enable a retailer to project the cash
needs of the firm.
Micromarketing is the tailoring of merchandise in each store to the preference of its
neighborhood.
Assuming that the decision has been made and asking if the sale will be cash or charge
can be an effective way to close a sale.
Self-gratification focuses on the needs and desires of the owners, managers, or
employees of the firm and their pursuit of what they truly want out of life.
Directional and departmental signage is usually large and placed fairly high, so it can be
seen throughout the store.
Operations management involves managing the buying and handling of merchandise,
pricing, advertising and promotion, customer services, selling and facilities.
