your rival advertises, you each will earn $5 million in profits. If neither of you
advertises, you will each earn $10 million in profits. However, if one of you advertises
and the other does not, the firm that advertises will earn $15 million and the
non-advertising firm will earn $1 million. If you and your rival plan to hand your
business down to your children (and this “bequest” goes on forever), then a Nash
equilibrium when the interest rate is zero is:
A. for each firm to not advertise until the rival does, and then to advertise forever.
B. for your firm to never advertise.
C. for your firm to always advertise when your rival does.
D. for each firm to advertise until the rival does not advertise, and then not advertise
forever.
You are an efficiency expert hired by a manufacturing firm that uses K and L as inputs.
The firm produces and sells a given output. If w = $40, r = $100, MPL = 20, and MPK =
40 the firm:
A. is cost minimizing.
B. should use less L and more K to cost minimize.
C. should use more L and less K to cost minimize.
D. is profit maximizing but not cost minimizing.
When the relevant markets are local, the concentration and HHI based on figures for the
entire United States tend to: