With market segmentation, a firm can better operate with limited resources.
Established companies are coming to realize that their next generation of potential
customers spends more time online than watching TV.
Even though useful, strategic planning has been cast aside by corporate America since
the early 1990s.
Many countries became less protectionist during the recent global economic recession.
Research has failed to find a positive relationship between mission statements and
organizational performance.
Market commonality is the extent to which the type and amount of a firm’s internal
resources are comparable to a rival.
ISO 14001 is a technical standard and as such replaces technical requirements
embodied in statutes or regulations.
A reason for concern over the dilution of company stock is a possible hostile takeover.
Six Sigma is generally equally successful in retail firms and manufacturing firms.
The idea that paying dividends results in a higher stock price is a myth.
When a company has been successful the question “What is our business?” becomes
unnecessary.
S&P expects that more than 50 percent of S&P 500 firms will raise their dividend
payout in 2011.
According to Vern McGinnis, an effective mission statement should define what the
organization is and what the organization aspires to be.
Assumptions have no place in planning.
Social policy concerns what responsibilities the firm has to employees, consumers,
environmentalists, minorities, communities, shareholders, and other groups.