Which of the following is an example of a price-fixing arrangement?
A. Price escalation
B. Barter houses
C. Letters of credit
D. Cartels
E. Countertrade
Answer:
In the context of the research process, which of the following should an organization
immediately do once it has determined the sources of information to fulfill the research
objectives?
A. Gather the relevant data from secondary or primary sources, or both.
B. Analyze, interpret, and summarize the information gathered.
C. Consider the costs and benefits of the research effort.
D. Effectively communicate the results to decision makers.
E. Conduct surveys and in-depth interviews with the respondents.
Answer:
_____ contains Hong Kong, Macau, Guangzhou, and Shenzhen and is considered as the
world’s manufacturing base for the IT industry.
A. Northeast China
B. The Yellow River Delta
C. The Yangtze River Delta
D. The Pearl River Delta
E. Southwest China
Answer:
Which of the following events caused the Chinese to cede Hong Kong to the British?
A. The First Opium War
B. The Satsuma Rebellion
C. The Tianjing Rebellion
D. The Taiping War
E. The Hong Kong Revolution
Answer:
Which of the following is considered to be the most common job in the United States
despite being viewed negatively?
A. Government service
B. Truck driving
C. Office management
D. Personal selling
E. Teaching
Answer:
Most newly industrialized countries (NICs) have moved away from restrictive trade
practices and instituted significant free market reforms. As a result, these countries
have:
A. attracted both trade and foreign direct investment.
B. become poor importers as well as exporters.
C. experienced low gross national income.
D. stepped up their protectionist policies.
E. majorly given up on their domestic markets.
Answer:
An important selling technique to alleviate high prices and capital shortages for capital
equipment is the _____.
A. leasing system
B. antidumping system
C. direct buy-back system
D. consignment system
E. rental system
Answer:
Which of the following is true of ethnocentrism?
A. It enhances the ability of an organization to assess a foreign market in its true light.
B. It is a problem that arises when managers from affluent countries work with
managers and markets in less affluent countries.
C. American managers have generally been uninfluenced by it, especially in the
beginning of the 21st century.
D. It is the cornerstone of effective adaptation in the field of international marketing.
E. Self-reference criterion is universally considered the technique to reduce or eliminate
ethnocentrism.
Answer:
The rural population, which accounts for almost three-fourths of the Chinese
population, usually receives about _____ percent of the central government budget.
A. 10
B. 25
C. 30
D. 45
E. 55
Answer:
_____ represent(s) the attempts of countries to overcome economic and social
imbalances created in part by the influence of geography.
A. Import tariffs
B. Free Trade policies
C. Trade routes
D. Global migration
E. Resource sharing pacts
Answer:
A(n) _____ is a flat charge per physical unit imported.
A. ad valorem duty
B. compound duty
C. prohibitive duty
D. alternative duty
E. specific duty
Answer:
_____ data refers to the data that are collected specifically for the particular research
project at hand when research questions are still unanswered after seeking all
reasonable secondary data sources.
A. Derived
B. Primary
C. Referential
D. Syndicated
E. Cohort
Answer:
Discuss the continuity problem associated with a channel of distribution.
Answer:
Which of the following can be used as a measure to manage volatility in industrial
demand in the domestic market?
A. Maintaining a narrow product line
B. Reducing prices during booms
C. Reducing advertising expenditures during booms
D. Focusing on market share as a strategic goal
E. Avoiding investment in foreign high-yield financial instruments
Answer:
Which of the following practices, with respect to motivating sales personnel, is most
common in relationship-oriented countries like Japan?
A. Companies lay greater emphasis on incentives that are based on individual
performance.
B. Companies do not allow local managers to decide the mix between base and
incentive pay.
C. Commissions are measured by sales revenues generated by each employee.
D. Companies are not very tolerant of poor performers and fire them immediately.
E. Companies motivate sales representatives through frequent interaction with
supervisors.
Answer:
In the context of cultural values, the _____ Index refers to the preference for behavior
that promotes one’s self-interest.
A. Individualism/Collectivism
B. Power Distance
C. Uncertainty Avoidance
D. Masculinity/Femininity
E. Linguistic
Answer:
Which of the following best illustrates the political and legal issues faced by companies
because of their “alien status” when they attempt to do business in foreign countries?
A. A company doing moderate business in international markets because of violent
history of its home country
B. A company being forced by the local government to share its core competencies in
order to continue doing business
C. A product not being widely accepted in the foreign market because of its irrelevance
to the customers
D. A company utilizing an identical promotional campaign it used in the domestic
country
E. A company not succeeding in a foreign market because its product pricing is above
the purchasing power of the local customers
Answer:
Grengens, a European chocolate manufacturer, received several complaints from
customers about the quality of its product when it began selling them in a tropical
country. The firm had to repackage its chocolate bars in an extra plastic wrapper to
protect it from the heat and dust. Which of the following factors in the local market is
most likely to have dictated Grengens’ product adaptation in this scenario?
A. Legal requirements
B. Economic requirements
C. Political requirements
D. Climatic requirements
E. Technological requirements
Answer:
The question of jurisdiction of U.S. law over acts committed outside the territorial
limits of the country has been settled by the courts through application of a
long-established principle of international law called the:
A. right of imminent domain.
B. legal transfer of power.
C. rights of foreign powers and citizens.
D. objective theory of jurisdiction.
E. McNeil principle of international law.
Answer:
Linguistics researchers have determined that languages around the world:
A. originated from a single language: Latin.
B. conform to family trees based on the similarity of their forms and development.
C. have little impact on marketing activities.
D. are devoid of any political importance.
E. are not to be mistaken for social institutions.
Answer:
More household money goes for _____ in emerging markets than in developed markets.
A. housing
B. durable goods
C. food
D. leisure
E. education
Answer:
Which of the following views is consistent with normative U.S. cultural concepts?
A. Decision making should always be on an experimental basis.
B. Rewards must be based on recommendations and personal ties.
C. Strength and power of those in command takes precedence over improvement.
D. Independent enterprise is an instrument for social action.
E. Competition leads to reduction in business efficiency.
Answer:
Which of the following types of nontariff barriers strictly falls under the category of
specific limitations on trade?
A. Import credit discriminations
B. Export subsidies
C. Voluntary export restraints
D. Embargoes
E. Packaging, labeling, or marking standards
Answer:
A business relationship established by two or more companies to cooperate out of
mutual need and to share risk in achieving a common objective is called a strategic
international alliance (SIA).
Answer:
_____ provide the facilities for a manufacturer to exhibit and demonstrate products to
potential users and to view competitors’ products.
A. Catalogs
B. Direct mails
C. Banners
D. Trade shows
E. Specialty advertising blogs
Answer:
Nexar Energy is advocating the use of solar power to replace all petroleum-based
energy sources. The company holds demonstrations to show how solar power could be
used in all major petroleum-based productsautomobiles, power sources, and heating and
cooling. Nexar Energy is most likely employing a strategy of _____, a deliberate
attempt to change the way we do things with respect to energy sources.
A. unplanned change
B. planned change
C. parallel change
D. syncopated change
E. synergistic change
Answer:
The World Trade Organization is wholly dedicated to _____.
A. the expansion of capitalism
B. the elimination of language barriers in trade
C. free and open national borders
D. the enforcement of international anti-bribery laws
E. making trade among nations more efficient
Answer:
Which of the following social institutions is considered to most likely have a
detrimental effect on American culture?
A. School
B. The government
C. Religion
D. Family
E. The media
Answer:
In the context of the nontask sounding stage of business negotiations, which of the
following aspects most likely differs between the Americans and the Japanese?
A. Topic of discussion
B. Determining the trustworthiness of a client
C. Learning about the culture of a client
D. Duration of the nontask sounding process
E. Goals and objectives
Answer:
Why is it important to bring along a senior executive to an international business
negotiation?
A. Influence at headquarters is crucial to success.
B. The flexible position of the organization is indicated.
C. The specific technical details of the deal can be discussed.
D. Information can be collected through note taking with the goal of enhancing
creativity.
E. A larger number of nodding heads can reduce influence.
Answer:
_____ are considered to be major communications media in most countries due to their
inherent entertainment value.
A. Newspapers and magazines
B. Radio and television
C. Newspapers and billboards
D. Billboards and television
E. Radio and newspapers
Answer:
In the context of the communication process in advertising, using the Internet as a
medium when only a small percentage of an intended market has access to it is an
example of an error related to:
A. feedback.
B. decoding.
C. message channel selection.
D. encoding.
E. message selection.
Answer: