MK 54397

subject Type Homework Help
subject Pages 16
subject Words 3529
subject Authors John Graham, Mary C Gilly, Philip R. Cateora

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page-pf1
Which of the following countries is considered to be the world's most efficient user of
energy?
A. Canada
B. Vietnam
C. Japan
D. India
E. China
Answer:
She Tales, a women's clothing company based in Singapore, had to modify its clothes
before introducing them in markets in Iran to suit the needs of the women in that
country who are generally expected to cover themselves completely as per societal
norms. To adapt its clothes to Iranian markets, She Tales had to mostly use opaque
material and provided accessories like scarves. Which of the following factors has
dictated She Tales' product adaptation in this scenario?
A. Legal requirements
B. Cultural requirements
C. Technological requirements
D. Economic requirements
E. Climatic requirements
page-pf2
Answer:
Which of the following is more likely to be subjected to price control?
A. Leather garments
B. Mobile phone accessories
C. Aspirin and antacids
D. Camcorders and lenses
E. Ceramic tiles
Answer:
In North Korea, foreign investors or producers are required to sell products at prices
stated by the North Korean government rather than letting market value and demand
determine the prices. This implies that there is severe application of _____.
page-pf3
A. exchange controls
B. local-content laws
C. import restrictions
D. tax controls
E. price controls
Answer:
From an international firm's perspective, which of the following is an advantage
associated with virtual assignments?
A. Sales personnel can avoid health risks involved in flying frequently to foreign
countries.
B. Customer relationship structures may be improved due to direct customer
interaction.
C. The extra expense involved in an actual executive move may be avoided.
D. Problems related to low morale of personnel due to living in hotels can be avoided.
E. Misunderstandings due to lack of cultural skills may be completely eliminated.
Answer:
page-pf4
List the government agencies that are involved in promoting foreign investment and
international business.
Answer:
Which of the following is true of open accounts?
A. Sales on open accounts are very common as a method of payment in foreign trade.
B. Sales on open accounts are generally recommended when special merchandise is
ordered by the buyer.
C. Sales on open accounts are not generally recommended when there is political unrest
in the importer's country.
D. When the country of the importer imposes difficult exchange restrictions, the best
page-pf5
payment arrangement recommended is open accounts.
E. Sales on open accounts are less risky for the seller when it involves new buyers.
Answer:
When designing a product, the style, uses, and other related marketing activities,
marketers must:
A. ensure they are culturally acceptable if they are to be operative and meaningful.
B. ensure that there is no cultural interaction.
C. understand that culture is static.
D. be insensitive to cultural differences if they are to be successful.
E. be indifferent to societal conditions.
Answer:
page-pf6
What is the reason for Estonia's economic growth since independence from the Soviet
Union to handily outpace the other Baltic nations?
A. It took up the ruble.
B. It nationalized all companies and land.
C. It helped all its struggling banks by using state funds.
D. It adopted the freest trading regime of the three Baltic nations.
E. It joined the European Union immediately after its independence in 1992.
Answer:
In Spain, a new medium for advertising called Publicoche includes:
A. lasers projected onto clouds.
B. private cars that are painted with advertisements.
C. buses fitted with television sets showing promotional messages.
D. financing of popular sporting and entertainment events.
E. hot air balloons printed with promotional messages.
page-pf7
Answer:
Post-World War II, it was noticed that there was worldwide economic growth and
countries once classified as less developed were reclassified as _____.
A. communist countries
B. free trade economies
C. tier-II countries
D. developed countries
E. newly industrialized countries
Answer:
page-pf8
Which of the following is most likely an outcome of the usage of birth control pills?
A. Educational institutions are finding it tougher to fill in seats.
B. Midwifery, as a profession, is becoming extinct.
C. More men and women are opposing the idea of "one-child family."
D. Women and men are increasingly adhering to traditional gender roles.
E. Schools are forced to address issues like abstinence and condom distribution.
Answer:
According to ancient Greeks, which of the following refers to a fundamental
government form with the rule by many?
A. Aristocracy
B. Dictatorship
C. Democracy
D. Monopoly
E. Monarchy
Answer:
page-pf9
Abstention of the United States from European political affairs was one of the three
basic dicta of the _____.
A. Monroe Doctrine
B. North American Security Treaty
C. Hays Corollary
D. Grant Mandate
E. Roosevelt Corollary
Answer:
With respect to the environment in which a business operates, factors such as
competition, political and legal forces, and economic climate would all be classified as:
A. controllable elements.
page-pfa
B. uncontrollable elements.
C. tractable elements.
D. demographic elements.
E. cultural elements.
Answer:
A(n) _____ is an individual agent middleman or an agent middleman firm providing a
selling service for manufacturers that covers only one or two markets.
A. manufacturer's retail store
B. export management company
C. Webb-Pomerene export association
D. global retailer
E. manufacturer's export agent
Answer:
page-pfb
The costs of production may be lowered if a firm ships unassembled goods to a free
trade zone (FTZ) in an importing country because:
A. wages and other overheads may be higher in an FTZ.
B. locally produced components do not qualify for tariffs.
C. unassembled goods may qualify for lower freight rates.
D. the finished goods cannot be exported to other countries.
E. goods imported in an FTZ qualify for the same level of tariffs as other imported
goods.
Answer:
Which of the following is a strategy that multinational corporations use to minimize
political vulnerability and risk?
A. Expropriation
B. Sanctions
C. Buyouts
D. Confiscation
page-pfc
E. Licensing
Answer:
Which of the following is true of advertising agencies for international advertising?
A. The cross-cultural communication between a foreign client and a local agency can be
problematic.
B. A multinational agency always has the best feel for a market.
C. Only a multinational agency can provide the best cultural interpretation in a situation
in which local modification is required.
D. Only a local domestic agency can provide a company with a high level of
sophistication.
E. Agency commission patterns are consistent throughout the world.
Answer:
page-pfd
Which of the following is true about the impact of global competition on the business
activities in the marketplace?
A. It has shifted the focus in the marketplace from a consumer's market to a seller's
market.
B. It has increased product life cycles.
C. It has put more power in the hands of the customer.
D. It has reduced the competitive spirit of most businesses in a marketplace.
E. It has limited the choices of the consumers.
Answer:
Similarity of cultures can make or break an economic union. Although there is great
cultural diversity in the European Union, key members share _____ and are commonly
aware of being European.
A. a common language
B. a long-established Christian heritage
C. a dislike for foreigners
D. a strong affiliation to monarchy and feudalism
page-pfe
E. a democratic background and heritage
Answer:
Yugoslavia has been facing internal strife due to:
A. reunification with Slovenia.
B. European Parliament sanctions.
C. adoption of Marxist-socialist policies.
D. rise of autocracy.
E. ethnic divisions.
Answer:
page-pff
_____ are the primary discriminatory tax that must be taken into account in reckoning
with foreign competition.
A. Transfer taxes
B. Tariffs
C. Tolls
D. Excise taxes
E. Inflation taxes
Answer:
Which of the following is the biggest threat to the fast pace of growth China is
experiencing?
A. Increased opening of the market to foreign investments
B. Trade isolation by other ASEAN countries
C. Losing the permanent normal trade relations (PNTR) status
D. Reformation of the traditional legal system
E. Economic volatility accompanied by fast growth
Answer:
page-pf10
Which of the following subjects is explored after developing information and selecting
a country market in the international planning process?
A. Company character
B. The constraints of home country
C. Geography
D. Host-country constraints
E. The mode of entry
Answer:
Which of the following is true of countertrading?
A. Frequently there is inadequate time to conduct a market analysis in a countertrade
negotiation.
B. Identifying countries that have a history of countertrading is the biggest problem
page-pf11
with countertrading.
C. The use of countertrading to sell a product implies that the demand for the product is
highly elastic.
D. Countertrading does not benefit countries that face a shortage of hard currencies
with which to trade.
E. The U.S. dollar is the reserve currency that is used in countertrades.
Answer:
Maria Peron's company treats the world, including the home market in Spain, as one
market. Market segmentation decisions no longer focus on national borders. Instead,
market segments are defined by income levels, usage patterns, and other factors that
span countries and regions. Which of the following stages best characterizes the stage
of international marketing involvement for Ms. Peron's company?
A. Infrequent foreign marketing
B. Test marketing
C. No direct foreign marketing
D. Internal marketing
E. Global marketing
page-pf12
Answer:
Political explanations of Japan's crisis during the 1990s identified two villains. One of
them was the country's long entrenched Liberal Democratic Political Party. Which of
the following is the other one?
A. Japan's trade policies with the United States
B. Japan's refusal to join Asian trade blocs
C. The powerful influence of the royalty in political issues
D. The hidebound Japanese bureaucracy
E. The splintering of Japan's right-wing political parties
Answer:
Which of the following factors significantly differentiates companies with the least
amount of returnee attrition from those with the highest attrition?
page-pf13
A. Specialized expatriate department
B. Personal career planning for expatriates
C. Continued cultural training
D. Protection from work councils
E. Family migration planning
Answer:
Which of the following is one of the four ongoing activities supporting the growth of
international trade?
A. Warsaw Pact
B. Kyoto Protocol
C. International Monetary Fund
D. World Summit on Sustainable Development
E. Treaty of Waitangi
Answer:
page-pf14
In the context of international negotiations, which of the following is found to be
lacking in the curricula of most schools of diplomacy?
A. Language skills
B. Diplomatic history and international relations
C. Foreign policies
D. Social and diplomatic skills
E. Cultural differences in communication styles
Answer:
Harry along with his team has undertaken a marketing research study to help his
company expand in the eastern European region. Which of the following marketing
research process steps is most likely to be the last step in Harry's research effort?
A. Defining the research problem and establishing research objectives
page-pf15
B. Analyzing, interpreting, and summarizing the results
C. Effectively communicating the results to the decision makers
D. Considering the costs and benefits of the research effort
E. Gathering the relevant data from secondary or primary sources, or both
Answer:
Assembly in the importing country is a way companies attempt to lower prices and
avoid dumping charges. These assembly plants are known as _____.
A. antidumping plants
B. screwdriver plants
C. import-oriented plants
D. export-oriented plants
E. automated plants
Answer:
page-pf16
Identify the final link in the culmination of a company's marketing and sales efforts.
A. The chairperson
B. The marketing manager
C. The sales representative
D. The general manager
E. The accountant
Answer:
Humility and indirection are more emphasized in northern than in southern China.
Answer:

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