In which of these orientations is repatriations of profits to home country a key priority?
A. Polycentric
B. Ethnocentric
C. Geocentric
D. Regioentric
If price ceilings exist, substitute products are limited, unless:
A. The quality of the product can be reduced
B. The quality of the product can be upgraded
C. The quantities of the product available can be increased
D. The product cannot be differentiated
Which of these represent marketing capabilities at the decline state of industry
evolution?
A. Skills in aggressively promoting products to new markets and holding existing
markets and pricing flexibility
B. Ability to establish brand recognition, find niche, reduce price, solidity strong
distribution relations and develop new channels
C. Cost effective means of efficient access to selected channels and markets and strong