11) If consumers view cappuccinos and latt©s as substitutes, what would happen to the
equilibrium price and quantity of latt©s if the price of cappuccinos rises?
a.Both the equilibrium price and quantity would increase.
b.Both the equilibrium price and quantity would decrease.
c.The equilibrium price would increase, and the equilibrium quantity would decrease.
d.The equilibrium price would decrease, and the equilibrium quantity would increase.
12) Alexander lives in an apartment building and gets a $250 benefit from playing his
stereo. Mary, who lives next door to Alexander and often loses sleep due to the loud
music coming from Alexander€s stereo, bears a $350 cost from the noise. Mary would
like to offer Alexander some money to turn down the volume on his stereo. If Mary had
to hire a lawyer to draw up the contract, what is the maximum amount she could pay to
the lawyer to ensure that both Alexander and Mary would benefit from the agreement?
a.an amount less than $100
b.an amount between $100 and $250
c.an amount between $250 and $350
d.Any amount could result in both parties benefiting from the agreement.
13) Briefly describe why measuring a firm’s costs is more complicated than measuring
its revenues.
14) Scenario 19-6
Suppose that in the competitive market for auto repair, firms prefer to hire men rather
than women. Assume that the women applying for positions have the same skills,
experience, and work ethic as the men. As a result of this discrimination, the demand
for women is lower than it otherwise would be.
Refer to Scenario 19-6. What conclusion can you draw about women’s wages
compared to men’s wages in this industry?