is the organized activity of identifying emerging trends, concerns, or issues likely to
affect an organization in the next few years and developing a wider and more positive
range of organizational responses.
a. Investor relations
b. Public relations
c. Issues management
d. Issues advocacy
Adaptive capacity is the ability to change one’s style and approach to fit the culture,
context, or condition of an organization.
a. True
b. False
The richest channel of communication is face-to-face or interpersonal communication.
a. True
b. False
An appeal that uses facts and statistics is called
a. Ethoor an ethical appeal
b. Logoor a logical appeal
c. Pathoor an emotional appeal
d. Teloor an existential appeal
Two strategies for dealing with audienceare”layering”a
writte documen to that different section are
aimed at different audiences and “democratizing” your message so that all audiences
can understand all parts of it.
a. Managerial
b. Non-expert
c. Mixed
d. International or multicultural
refers to matching up opportunities and risks in the environment with the capabilities
and resources of the organization.
a. The adaptive model
b. Co-alignment
c. Influence based on the target’s identification with, attraction to, or respect for the
power holder.
d. The capability of controlling the distribution of rewards given or offered the target.
All of the following are steps in drafting and developing a resume, EXCEPT
a. Choose or create a template
b. Use bullet list format
c. Analyze the organization’s needs and culture
d. Ensure that you have included keywords from the job description
The richest channel of communication is
a. Written messages
b. Face-to-face communication
c. The telephone
d. An oral presentation
Generally, the type of benefit that is most persuasive to a business audience has to do
with money: making it or saving it in some way.
a. True
b. False
Well-designed visual aids should
a. Contain a great amount of detail.
b. Be limited to bullet points of only one or two words.
c. Contain a great deal of animation devices to entertain your audience.
d. Use powerful visuals elements, such as tables and graphs, for quick conveyance of
information.
To ensure that your messages are received by easily accessible.
a. Expert
b. Referent
c. Informational
d. Legitimate