A ________ is one where there is an owner and usually a few employees where the
arrangement of tasks, responsibilities and communication is highly informal and
accomplished through direct supervision.
A. Matrix structure
B. Functional structure
C. Strategic business unit
D. Simple organizational structure
Zeon Plus Company requires substantial investment to maintain and expand their
dominant position in the growing electronic zeonites market. In fact, this investment is
often in excess of the funds that the firm can generate internally. However, Zeon Plus
does have a very large market share. What type of company is this, according to the
BCG growth-share matrix?
A. Cash cow
B. Dog
C. Question mark
D. Star
Power Fund is a long-standing brokerage firm with a great history of high returns and
well-managed growth. The managers at Power Fund repeatedly refer to terms like
“quality,” “growth,” and “reliability” in the firm’s advertisements. This demonstrates
managers’: