Five major categories of external variables are: 1. economic forces, 2. social, cultural,
demographic, and natural environment forces, 3. political, governmental, and legal
forces, 4. technological forces and 5. demographic forces.
U.S. households are making more and more purchases online.
Even though useful, strategic planning has been cast aside by corporate America since
the early 1990s.
The U.S. Chamber of Commerce is against the accounting switch from GAAP to IFRS,
saying it will cause cross-border commerce to decline.
To objectively evaluate feasible alternative strategies identified in Stage 2, the QSPM
uses input information derived from Stage 1.
The drive to improve the efficiency of global business operations is leading to lesser
functional specialization.
Metaphors are handed-down narratives of some wonderful event that are based on
history but have been embellished with fictional detail.
In a BCG Matrix the pie slice indicates the proportion of corporate profits generated by
that division.